Dzen

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Key platform metrics and content signals.

Dzen last 28 days Updated: 24.03.2026 04:43 Data confidence: Medium Data coverage: Partial Косметика и бьюти-ритейл

dzen.ru/jkeratin

Editorial format Within-platform comparison No cross-platform comparison
Platform metrics
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Dzen subs 214
Publication rate 0.21 posts/day
Dzen VR (median) 90.19%
Best metric Publication rate

0.21 posts/day · Below median

Gap to median -34%

Comparison is available for 5 metrics.

Needs attention Publication rate

0.21 posts/day · Below median

Scale and structure

Dzen subs
214
Publication rate
0.21 posts/day
Dzen VR (median)
90.19%
IR (by views)
0.15%
LR (by views)
0.15%

Other platforms

VK
Full 24.03.2026 04:43
VK
Full 24.03.2026 04:43

Diagnostics

  • Only top materials are available so far.
Next step

Check Dzen in benchmarks

Dzen VR (median) on Dzen needs attention right now. Open the platform slice to see median, leaders, and gap.

Below median
Platform benchmark

Why this tip: Dzen, Dzen VR (median), Below median, current value 90.19%.