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Comparison period

Same period: last 28 days
7-raduga.ru: last 28 days kinopoisk.ru: last 28 days Snapshot 7-raduga.ru: 23.03.2026 12:22 Snapshot kinopoisk.ru: 27.04.2026 02:03
Headline Metric duels are balanced
Wins: 7-raduga.ru 3
Wins: kinopoisk.ru 3
Metric duels 6

Cross-brand summary

Metric 7-raduga.ru kinopoisk.ru Winner
Platforms with data 2 5 kinopoisk.ru
Content platforms 2 4 kinopoisk.ru
App platforms 0 1 kinopoisk.ru
Median publishing rate 0.17 / day 0.64 / day kinopoisk.ru
Median relative reach 22.57% 3.69% 7-raduga.ru
Median engagement 2.98% 1.68% 7-raduga.ru
Best app rating — 3.65 —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

7-raduga.ru

Platform profile
Most active platform
Telegram — 0.23 posts/day
Strongest relative reach
Telegram — 22.57%
Strongest engagement
Telegram — 4.59%
Largest audience
VK — 8 308 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 1 710 0.23 posts/day 22.57% 4.59% —
VK 8 308 0.11 posts/day — 1.38% —

kinopoisk.ru

Platform profile
Most active platform
Telegram — 5 posts/day
Strongest relative reach
YouTube — 13.47%
Strongest engagement
Dzen — 4.49%
Best app
RuStore — 3.65
Largest audience
RuStore — 10 000 000 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 853 000 5 posts/day 3.69% 1.68% —
YouTube 8 610 0.44 videos/day 13.47% 1.12% —
Dzen 375 836 0.64 posts/day 0.03% 4.49% —
RuStore 10 000 000 — — — 3.65

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram kinopoisk.ru Only: YouTube kinopoisk.ru Only: Dzen kinopoisk.ru Only: Twitter kinopoisk.ru Only: RuStore

VK

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
7-raduga.ru Platform page
Metric 7-raduga.ru kinopoisk.ru Winner
For this platform, only presence can be compared so far.

kinopoisk.ru

No additional content signals are available for this side yet.

Telegram

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
7-raduga.ru Platform page kinopoisk.ru Platform page
Metric 7-raduga.ru kinopoisk.ru Winner
TG subs 1 710 853 000 kinopoisk.ru
Publication rate 0.23 posts/day 5 posts/day kinopoisk.ru
TG VR (median) 22.57% 3.69% 7-raduga.ru
IR (by views) 4.59% 1.68% 7-raduga.ru
TG median views 386 31 500 kinopoisk.ru
Telegram positive reactions share 90.24% 84.48% 7-raduga.ru

7-raduga.ru

Other signals

Best day
By mean: Friday; By median: Friday

kinopoisk.ru

No additional content signals are available for this side yet.