Comparison uses already saved brand and platform data. Billing stays in the Telegram bot.

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Comparison period

Same period: last 28 days
east-plast.ru: last 28 days airwet.ru: last 28 days Snapshot east-plast.ru: 25.03.2026 19:11 Snapshot airwet.ru: 23.03.2026 20:02
Headline east-plast.ru wins more metric duels
Wins: east-plast.ru 2
Wins: airwet.ru 0
Metric duels 2

Cross-brand summary

Metric east-plast.ru airwet.ru Winner
Platforms with data 2 4 airwet.ru
Content platforms 2 4 airwet.ru
App platforms 0 0 Tie
Median publishing rate 0.26 / day
Median relative reach 70.71%
Median engagement 8.32%
Best app rating

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

east-plast.ru

Platform profile
Most active platform
Telegram — 0.33 posts/day
Strongest relative reach
Telegram — 70.71%
Strongest engagement
Telegram — 13.97%
Largest audience
VK — 215 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 140 0.33 posts/day 70.71% 13.97%
VK 215 0.18 posts/day 2.67%

airwet.ru

Platform profile
Largest audience
Dzen — 123 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 89
Telegram 69
Dzen 123
RUTUBE 7

Platform set

VK

east-plast.ru leads 1:0
Comparison period: last 28 days on both sides
Metric east-plast.ru airwet.ru Winner
VK subscribers 215 89 east-plast.ru
Publication rate 0.18 posts/day
IR (by views) 2.67%
LR (by views) 2.67%

Telegram

east-plast.ru leads 1:0
Comparison period: last 28 days on both sides
Metric east-plast.ru airwet.ru Winner
TG subs 140 69 east-plast.ru
Publication rate 0.33 posts/day
TG VR (median) 70.71%
IR (by views) 13.97%
TG median views 99
Telegram positive reactions share 100.00%