Compare brands Comparison uses saved brand data.

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Comparison period

Same period: last 28 days
editus.ru: last 28 days ast.ru: last 28 days Snapshot editus.ru: 25.03.2026 14:51 Snapshot ast.ru: 23.03.2026 20:38
Headline ast.ru wins more metric duels
Wins: editus.ru 4
Wins: ast.ru 7
Metric duels 11

Cross-brand summary

Metric editus.ru ast.ru Winner
Platforms with data 3 4 ast.ru
Content platforms 3 4 ast.ru
App platforms 0 0 Tie
Median publishing rate 0.32 / day 3.62 / day ast.ru
Median relative reach 0.31% 5.65% ast.ru
Median engagement 33.66% 3.05% editus.ru
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

editus.ru

Platform profile
Most active platform
VK — 0.5 posts/day
Strongest relative reach
Dzen — 0.31%
Strongest engagement
Dzen — 63.64%
Largest audience
Dzen — 1 751 descriptive only
Platform Audience Activity Reach Engagement App rating
Dzen 1 751 0.14 posts/day 0.31% 63.64% —
VK 1 623 0.5 posts/day — 3.68% —
Telegram 30 — — — —

ast.ru

Platform profile
Most active platform
VK — 6 posts/day
Strongest relative reach
Telegram — 10.28%
Strongest engagement
VK — 6.65%
Largest audience
VK — 278 368 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 38 800 3.62 posts/day 10.28% 2.15% —
Dzen 37 946 1.29 posts/day 1.02% 3.05% —
VK 278 368 6 posts/day — 6.65% —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: Dzen ast.ru Only: Odnoklassniki

Site

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
editus.ru Platform page ast.ru Platform page
Metric editus.ru ast.ru Winner
For this platform, only presence can be compared so far.

VK

ast.ru leads 3:1
Comparison period: last 28 days on both sides
editus.ru Platform page ast.ru Platform page
Metric editus.ru ast.ru Winner
VK subscribers 1 623 278 368 ast.ru
Publication rate 0.5 posts/day 6 posts/day ast.ru
IR (by views) 3.68% 6.65% ast.ru
LR (by views) 3.10% 1.40% editus.ru
Total VK video views — 179 075 —
Total VK video comments — 117 —

editus.ru

No additional content signals are available for this side yet.

ast.ru

Top publications

Other signals

Best day
By mean: Thursday; By median: Thursday

Words and phrases

Best words
club23065467 a000nly подписаться реклама розыгрышей данной
Worst words
новость экранизации смотреть первый подборку мотивам
Best word pairs
a000nly реклама club23065467 книги go.ast.ru a000nly книги издательство подписаться club23065467 правила розыгрышей
Worst word pairs
новость izdatelstvoast izdatelstvoast экранизация экранизация izdatelstvoast первый тизер первый трейлер сделали подборку
Best three-word phrases
a000nly реклама издательство club23065467 книги издательство go.ast.ru a000nly реклама подписаться club23065467 книги правила розыгрышей go.ast.ru розыгрышей go.ast.ru a000nly
Worst three-word phrases
izdatelstvoast экранизация izdatelstvoast новость izdatelstvoast экранизация культовой любви вампира любви вампира смертной сумерки стефани майер небольшие черно-белые рисунки

Telegram

ast.ru leads 1:0
Comparison period: last 28 days on both sides
editus.ru Platform page ast.ru Platform page
Metric editus.ru ast.ru Winner
TG subs 30 38 800 ast.ru
Publication rate — 3.62 posts/day —
TG VR (median) — 10.28% —
IR (by views) — 2.15% —
TG median views — 3 990 —
Telegram positive reactions share — 97.01% —

Dzen

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
editus.ru Platform page ast.ru Platform page
Metric editus.ru ast.ru Winner
Dzen subs 1 751 37 946 ast.ru
Publication rate 0.14 posts/day 1.29 posts/day ast.ru
Dzen VR (median) 0.31% 1.02% ast.ru
Dzen ER (median) 0.23% 0.06% editus.ru
IR (by views) 63.64% 3.05% editus.ru
LR (by views) 54.55% 2.40% editus.ru