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Comparison period

Same period: last 28 days
elsinor.ru: last 28 days cmt-shop.ru: last 28 days Snapshot elsinor.ru: 25.03.2026 21:08 Snapshot cmt-shop.ru: 23.03.2026 21:23
Headline cmt-shop.ru wins more metric duels
Wins: elsinor.ru 5
Wins: cmt-shop.ru 11
Metric duels 16

Cross-brand summary

Metric elsinor.ru cmt-shop.ru Winner
Platforms with data 3 4 cmt-shop.ru
Content platforms 3 4 cmt-shop.ru
App platforms 0 0 Tie
Median publishing rate 0.86 / day 0.07 / day elsinor.ru
Median relative reach 15.51% 18.52% cmt-shop.ru
Median engagement 3.75% 0.85% elsinor.ru
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

elsinor.ru

Platform profile
Most active platform
Telegram — 1.14 posts/day
Strongest relative reach
Telegram — 27.67%
Strongest engagement
VK — 11.93%
Largest audience
VK — 13 121 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 300 1.14 posts/day 27.67% 3.75% —
Dzen 779 0.71 posts/day 3.34% 0.12% —
VK 13 121 0.86 posts/day — 11.93% —

cmt-shop.ru

Platform profile
Most active platform
Telegram — 2 posts/day
Strongest relative reach
Telegram — 29.63%
Strongest engagement
VK — 16.10%
Largest audience
Dzen — 7 176 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 1 360 2 posts/day 29.63% 0.74% —
Dzen 7 176 0.07 posts/day 7.40% 0.85% —
VK 6 627 0.04 posts/day — 16.10% —
RUTUBE 1 621 — — — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: YouTube Shared: Dzen cmt-shop.ru Only: Odnoklassniki cmt-shop.ru Only: RUTUBE

Site

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
elsinor.ru Platform page cmt-shop.ru Platform page
Metric elsinor.ru cmt-shop.ru Winner
For this platform, only presence can be compared so far.

VK

elsinor.ru leads 3:2
Comparison period: last 28 days on both sides
elsinor.ru Platform page cmt-shop.ru Platform page
Metric elsinor.ru cmt-shop.ru Winner
VK subscribers 13 121 6 627 elsinor.ru
Publication rate 0.86 posts/day 0.04 posts/day elsinor.ru
IR (by views) 11.93% 16.10% cmt-shop.ru
LR (by views) 6.42% 11.02% cmt-shop.ru
Total VK video views 14 483 4 136 elsinor.ru
Total VK video comments 211 — —

Telegram

cmt-shop.ru leads 5:1
Comparison period: last 28 days on both sides
elsinor.ru Platform page cmt-shop.ru Platform page
Metric elsinor.ru cmt-shop.ru Winner
TG subs 300 1 360 cmt-shop.ru
Publication rate 1.14 posts/day 2 posts/day cmt-shop.ru
TG VR (median) 27.67% 29.63% cmt-shop.ru
IR (by views) 3.75% 0.74% elsinor.ru
TG median views 83 403 cmt-shop.ru
Telegram positive reactions share 80.00% 100.00% cmt-shop.ru

YouTube

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
elsinor.ru Platform page cmt-shop.ru Platform page
Metric elsinor.ru cmt-shop.ru Winner
For this platform, only presence can be compared so far.

Dzen

cmt-shop.ru leads 4:1
Comparison period: last 28 days on both sides
elsinor.ru Platform page cmt-shop.ru Platform page
Metric elsinor.ru cmt-shop.ru Winner
Dzen subs 779 7 176 cmt-shop.ru
Publication rate 0.71 posts/day 0.07 posts/day elsinor.ru
Dzen VR (median) 3.34% 7.40% cmt-shop.ru
Dzen ER (median) — 0.06% —
IR (by views) 0.12% 0.85% cmt-shop.ru
LR (by views) 0.12% 0.85% cmt-shop.ru