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Comparison period

Same period: last 28 days
etno-shop.ru: last 28 days zoloto585.ru: last 28 days Snapshot etno-shop.ru: 24.03.2026 03:51 Snapshot zoloto585.ru: 22.03.2026 10:14
Headline zoloto585.ru wins more metric duels
Wins: etno-shop.ru 2
Wins: zoloto585.ru 4
Metric duels 6

Cross-brand summary

Metric etno-shop.ru zoloto585.ru Winner
Platforms with data 1 8 zoloto585.ru
Content platforms 1 5 zoloto585.ru
App platforms 0 3 zoloto585.ru
Median publishing rate 0.57 / day 1.70 / day zoloto585.ru
Median relative reach — 3.52% —
Median engagement 18.32% 7.29% etno-shop.ru
Best app rating — 4.07 —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

etno-shop.ru

Platform profile
Most active platform
VK — 0.57 posts/day
Strongest engagement
VK — 18.32%
Largest audience
VK — 3 404 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 3 404 0.57 posts/day — 18.32% —

zoloto585.ru

Platform profile
Most active platform
VK — 1.75 posts/day
Strongest relative reach
Telegram — 6.63%
Strongest engagement
Telegram — 8.20%
Best app
RuStore — 4.07
Largest audience
Google Play — 500 000 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 20 200 1.7 posts/day 6.63% 8.20% —
VK 296 088 1.75 posts/day — 6.39% —
RuStore 100 000 — — — 4.07
YouTube 2 090 — 0.41% — —
App Store — — — — 4
Odnoklassniki — 1 post/day — — —
Dzen 1 157 — — — —
Google Play 500 000 — — — —

Platform set

All shared platforms Shared: Site Shared: VK zoloto585.ru Only: Telegram zoloto585.ru Only: Odnoklassniki zoloto585.ru Only: YouTube zoloto585.ru Only: Dzen zoloto585.ru Only: Google Play zoloto585.ru Only: App Store zoloto585.ru Only: RuStore

VK

zoloto585.ru leads 4:2
Comparison period: last 28 days on both sides
etno-shop.ru Platform page zoloto585.ru Platform page
Metric etno-shop.ru zoloto585.ru Winner
VK subscribers 3 404 296 088 zoloto585.ru
Publication rate 0.57 posts/day 1.75 posts/day zoloto585.ru
IR (by views) 18.32% 6.39% etno-shop.ru
LR (by views) 7.63% 2.11% etno-shop.ru
Total VK video views 1 902 132 207 zoloto585.ru
Total VK video comments 14 16 zoloto585.ru

zoloto585.ru

Top publications

Other signals

Best day
By mean: Tuesday; By median: Tuesday
Best weekday for VK clips
By mean: Thursday; By median: Thursday

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