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Comparison uses already saved brand and platform data. Billing stays in the Telegram bot.

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Comparison period

Same period: last 28 days
hiwood.moscow: last 28 days woodhead.ru: last 28 days Snapshot hiwood.moscow: 24.03.2026 04:59 Snapshot woodhead.ru: 25.03.2026 11:15
Headline woodhead.ru wins more metric duels
Wins: hiwood.moscow 1
Wins: woodhead.ru 2
Metric duels 3

Cross-brand summary

Metric hiwood.moscow woodhead.ru Winner
Platforms with data 3 4 woodhead.ru
Content platforms 3 4 woodhead.ru
App platforms 0 0 Tie
Median publishing rate 0.46 / day 0.65 / day woodhead.ru
Median relative reach 15.06% 55.49% woodhead.ru
Median engagement 3.64% 1.03% hiwood.moscow
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

hiwood.moscow

Platform profile
Most active platform
Telegram — 0.6 posts/day
Strongest relative reach
Telegram — 15.06%
Strongest engagement
VK — 3.64%
Largest audience
Telegram — 611 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 56 0.07 posts/day — 3.64% —
Telegram 611 0.6 posts/day 15.06% — —
Dzen 4 0.46 posts/day — — —

woodhead.ru

Platform profile
Most active platform
YouTube — 1 video/day
Strongest relative reach
YouTube — 106.80%
Strongest engagement
Dzen — 1.59%
Largest audience
VK — 7 402 descriptive only
Platform Audience Activity Reach Engagement App rating
YouTube 986 1 video/day 106.80% 0.47% —
Dzen 167 0.29 posts/day 4.19% 1.59% —
VK 7 402 — — — —
RUTUBE 2 — — — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: Dzen woodhead.ru Only: YouTube woodhead.ru Only: RUTUBE woodhead.ru Only: Twitter

VK

woodhead.ru leads 1:0
Comparison period: last 28 days on both sides
hiwood.moscow Platform page woodhead.ru Platform page
Metric hiwood.moscow woodhead.ru Winner
VK subscribers 56 7 402 woodhead.ru
Publication rate 0.07 posts/day — —
IR (by views) 3.64% — —
LR (by views) 3.64% — —

Dzen

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
hiwood.moscow Platform page woodhead.ru Platform page
Metric hiwood.moscow woodhead.ru Winner
Dzen subs 4 167 woodhead.ru
Publication rate 0.46 posts/day 0.29 posts/day hiwood.moscow
Dzen VR (median) — 4.19% —
IR (by views) — 1.59% —
LR (by views) — 1.59% —