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Comparison period

Same period: last 28 days
ivigo-rus.ru: last 28 days kinopoisk.ru: last 28 days Snapshot ivigo-rus.ru: 23.03.2026 17:41 Snapshot kinopoisk.ru: 22.03.2026 10:15
Headline kinopoisk.ru wins more metric duels
Wins: ivigo-rus.ru 0
Wins: kinopoisk.ru 1
Metric duels 1

Cross-brand summary

Metric ivigo-rus.ru kinopoisk.ru Winner
Platforms with data 2 5 kinopoisk.ru
Content platforms 2 4 kinopoisk.ru
App platforms 0 1 kinopoisk.ru
Median publishing rate — 0.64 / day —
Median relative reach — 1.86% —
Median engagement — 4.49% —
Best app rating — 3.65 —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

ivigo-rus.ru

Platform profile
Largest audience
VK — 32 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 32 — — — —
Telegram 20 — — — —

kinopoisk.ru

Platform profile
Most active platform
Telegram — 5 posts/day
Strongest relative reach
Telegram — 3.69%
Strongest engagement
Dzen — 4.49%
Best app
RuStore — 3.65
Largest audience
RuStore — 10 000 000 descriptive only
Platform Audience Activity Reach Engagement App rating
Dzen 375 836 0.64 posts/day 0.03% 4.49% —
Telegram 853 000 5 posts/day 3.69% — —
RuStore 10 000 000 — — — 3.65
YouTube 8 610 0.44 videos/day — — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram kinopoisk.ru Only: YouTube kinopoisk.ru Only: Dzen kinopoisk.ru Only: Twitter kinopoisk.ru Only: RuStore

VK

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
ivigo-rus.ru Platform page
Metric ivigo-rus.ru kinopoisk.ru Winner
For this platform, only presence can be compared so far.

Telegram

kinopoisk.ru leads 1:0
Comparison period: last 28 days on both sides
ivigo-rus.ru Platform page kinopoisk.ru Platform page
Metric ivigo-rus.ru kinopoisk.ru Winner
TG subs 20 853 000 kinopoisk.ru
Publication rate — 5 posts/day —
TG VR (median) — 3.69% —
TG median views — 31 500 —
Telegram positive reactions share — 84.48% —