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Comparison uses already saved brand and platform data. Billing stays in the Telegram bot.

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Comparison period

Same period: last 28 days
king-gifts.ru: last 28 days tbank.ru: last 28 days Snapshot king-gifts.ru: 26.03.2026 07:42 Snapshot tbank.ru: 23.03.2026 17:44
Headline tbank.ru wins more metric duels
Wins: king-gifts.ru 0
Wins: tbank.ru 3
Metric duels 3

Cross-brand summary

Metric king-gifts.ru tbank.ru Winner
Platforms with data 3 6 tbank.ru
Content platforms 3 4 tbank.ru
App platforms 0 2 tbank.ru
Median publishing rate 0.11 / day 0.78 / day tbank.ru
Median relative reach — 0.01% —
Median engagement — 3.31% —
Best app rating — 5 —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

king-gifts.ru

Platform profile
Most active platform
Dzen — 0.11 posts/day
Largest audience
Dzen — 141 descriptive only
Platform Audience Activity Reach Engagement App rating
Dzen 141 0.11 posts/day — — —

tbank.ru

Platform profile
Most active platform
Dzen — 1.39 posts/day
Strongest relative reach
Dzen — 0.01%
Strongest engagement
Dzen — 3.31%
Best app
AppGallery — 5
Largest audience
AppGallery — 156 918 368 descriptive only
Platform Audience Activity Reach Engagement App rating
Dzen 84 036 1.39 posts/day 0.01% 3.31% —
AppGallery 156 918 368 — — — 5
Odnoklassniki — 0.18 posts/day — — —

Platform set

All shared platforms Shared: VK Shared: Odnoklassniki Shared: Dzen king-gifts.ru Only: Site tbank.ru Only: Telegram tbank.ru Only: RuStore tbank.ru Only: AppGallery

VK

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
Metric king-gifts.ru tbank.ru Winner
For this platform, only presence can be compared so far.

Odnoklassniki

tbank.ru leads 1:0
Comparison period: last 28 days on both sides
king-gifts.ru Platform page tbank.ru Platform page
Metric king-gifts.ru tbank.ru Winner
OK posts (period) 3 14 tbank.ru
Publication rate — 0.18 posts/day —
OK likes (period) — 4 269 —
OK comments (period) — 1 375 —
OK reposts (period) — 161 —

king-gifts.ru

No additional content signals are available for this side yet.

Dzen

tbank.ru leads 2:0
Comparison period: last 28 days on both sides
king-gifts.ru Platform page tbank.ru Platform page
Metric king-gifts.ru tbank.ru Winner
Dzen subs 141 84 036 tbank.ru
Publication rate 0.11 posts/day 1.39 posts/day tbank.ru
Dzen VR (median) — 0.01% —
IR (by views) — 3.31% —
LR (by views) — 3.02% —