Comparison uses already saved brand and platform data. Billing stays in the Telegram bot.

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Comparison period

Same period: last 28 days
lapa-shop.ru: last 28 days pechatniki-pets.ru: last 28 days Snapshot lapa-shop.ru: 26.03.2026 06:31 Snapshot pechatniki-pets.ru: 25.03.2026 06:40
Headline Metric duels are balanced
Wins: lapa-shop.ru 3
Wins: pechatniki-pets.ru 3
Metric duels 6

Cross-brand summary

Metric lapa-shop.ru pechatniki-pets.ru Winner
Platforms with data 1 3 pechatniki-pets.ru
Content platforms 1 3 pechatniki-pets.ru
App platforms 0 0 Tie
Median publishing rate 1.03 / day 0.78 / day lapa-shop.ru
Median relative reach 47.38% 28.03% lapa-shop.ru
Median engagement 7.81% 10.78% pechatniki-pets.ru
Best app rating

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

lapa-shop.ru

Platform profile
Most active platform
Telegram — 1.03 posts/day
Strongest relative reach
Telegram — 47.38%
Strongest engagement
Telegram — 7.81%
Largest audience
Telegram — 344 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 344 1.03 posts/day 47.38% 7.81%

pechatniki-pets.ru

Platform profile
Most active platform
Telegram — 0.92 posts/day
Strongest relative reach
Telegram — 28.03%
Strongest engagement
VK — 11.80%
Largest audience
Dzen — 5 853 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 1 520 0.92 posts/day 28.03% 9.76%
VK 3 443 0.64 posts/day 11.80%
Dzen 5 853

Platform set

Telegram

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
Metric lapa-shop.ru pechatniki-pets.ru Winner
TG subs 344 1 520 pechatniki-pets.ru
Publication rate 1.03 posts/day 0.92 posts/day lapa-shop.ru
TG VR (median) 47.38% 28.03% lapa-shop.ru
IR (by views) 7.81% 9.76% pechatniki-pets.ru
TG median views 163 426 pechatniki-pets.ru
Telegram positive reactions share 88.99% 87.84% lapa-shop.ru