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Comparison period

Same period: last 28 days
pompa.ru: last 28 days zolla.com: last 28 days Snapshot pompa.ru: 25.03.2026 13:33 Snapshot zolla.com: 23.03.2026 21:05
Headline pompa.ru wins more metric duels
Wins: pompa.ru 8
Wins: zolla.com 6
Metric duels 14

Cross-brand summary

Metric pompa.ru zolla.com Winner
Platforms with data 6 6 Tie
Content platforms 4 4 Tie
App platforms 2 2 Tie
Median publishing rate 1.46 / day 0.46 / day pompa.ru
Median relative reach 10.48% 7.16% pompa.ru
Median engagement 1.03% 0.78% pompa.ru
Best app rating — 4.2 —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

pompa.ru

Platform profile
Most active platform
Telegram — 1.97 posts/day
Strongest relative reach
Telegram — 10.48%
Strongest engagement
VK — 1.03%
Largest audience
VK — 101 121 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 101 121 0.96 posts/day — 1.03% —
Telegram 12 600 1.97 posts/day 10.48% — —
RUTUBE 9 — — — —
Google Play 10 000 — — — —
RuStore 545 — — — —

zolla.com

Platform profile
Most active platform
VK — 0.46 posts/day
Strongest relative reach
Telegram — 7.16%
Strongest engagement
VK — 0.78%
Best app
App Store — 4.2
Largest audience
Google Play — 500 000 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 255 263 0.46 posts/day — 0.78% —
Telegram 46 000 0.45 posts/day 7.16% — —
App Store — — — — 4.2
Dzen 4 621 — — — —
RUTUBE 50 — — — —
Google Play 500 000 — — — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: Dzen Shared: RUTUBE Shared: Google Play pompa.ru Only: RuStore zolla.com Only: Odnoklassniki zolla.com Only: App Store

Site

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
pompa.ru Platform page zolla.com Platform page
Metric pompa.ru zolla.com Winner
For this platform, only presence can be compared so far.

VK

pompa.ru leads 4:2
Comparison period: last 28 days on both sides
pompa.ru Platform page zolla.com Platform page
Metric pompa.ru zolla.com Winner
VK subscribers 101 121 255 263 zolla.com
Publication rate 0.96 posts/day 0.46 posts/day pompa.ru
IR (by views) 1.03% 0.78% pompa.ru
LR (by views) 0.92% 0.71% pompa.ru
Total VK video views 46 877 18 601 pompa.ru
Total VK video comments 4 8 zolla.com

Telegram

pompa.ru leads 3:2
Comparison period: last 28 days on both sides
pompa.ru Platform page zolla.com Platform page
Metric pompa.ru zolla.com Winner
TG subs 12 600 46 000 zolla.com
Publication rate 1.97 posts/day 0.45 posts/day pompa.ru
TG VR (median) 10.48% 7.16% pompa.ru
TG median views 1 320 3 295 zolla.com
Telegram positive reactions share 85.71% 72.03% pompa.ru

Dzen

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
zolla.com Platform page
Metric pompa.ru zolla.com Winner
For this platform, only presence can be compared so far.

RUTUBE

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
pompa.ru Platform page zolla.com Platform page
Metric pompa.ru zolla.com Winner
Rutube subs 9 50 zolla.com
Rutube videos 142 32 pompa.ru