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Comparison period

Same period: last 28 days
purplebeauty.ru: last 28 days fotona.ru: last 28 days Snapshot purplebeauty.ru: 24.03.2026 03:37 Snapshot fotona.ru: 23.03.2026 17:27
Headline fotona.ru wins more metric duels
Wins: purplebeauty.ru 0
Wins: fotona.ru 4
Metric duels 4

Cross-brand summary

Metric purplebeauty.ru fotona.ru Winner
Platforms with data 1 4 fotona.ru
Content platforms 1 4 fotona.ru
App platforms 0 0 Tie
Median publishing rate 0.11 / day 0.77 / day fotona.ru
Median relative reach — 28.08% —
Median engagement 1.03% 4.98% fotona.ru
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

purplebeauty.ru

Platform profile
Most active platform
VK — 0.11 posts/day
Strongest engagement
VK — 1.03%
Largest audience
VK — 1 017 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 1 017 0.11 posts/day — 1.03% —

fotona.ru

Platform profile
Most active platform
RUTUBE — 1 video/day
Strongest relative reach
Dzen — 38.18%
Strongest engagement
RUTUBE — 5.88%
Largest audience
VK — 1 366 descriptive only
Platform Audience Activity Reach Engagement App rating
RUTUBE 115 1 video/day 14.78% 5.88% —
VK 1 366 0.64 posts/day — 4.08% —
Telegram 406 0.89 posts/day 28.08% — —
Dzen 55 0.11 posts/day 38.18% — —

Platform set

All shared platforms Shared: Site Shared: VK fotona.ru Only: Telegram fotona.ru Only: Dzen fotona.ru Only: RUTUBE fotona.ru Only: Twitter

VK

fotona.ru leads 4:0
Comparison period: last 28 days on both sides
purplebeauty.ru Platform page fotona.ru Platform page
Metric purplebeauty.ru fotona.ru Winner
VK subscribers 1 017 1 366 fotona.ru
Publication rate 0.11 posts/day 0.64 posts/day fotona.ru
IR (by views) 1.03% 4.08% fotona.ru
LR (by views) 1.03% 2.79% fotona.ru