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Comparison period

Same period: last 28 days
rutkani.ru: last 28 days molti-shop.ru: last 28 days Snapshot rutkani.ru: 25.03.2026 12:50 Snapshot molti-shop.ru: 25.03.2026 17:39
Headline rutkani.ru wins more metric duels
Wins: rutkani.ru 4
Wins: molti-shop.ru 2
Metric duels 6

Cross-brand summary

Metric rutkani.ru molti-shop.ru Winner
Platforms with data 2 2 Tie
Content platforms 2 2 Tie
App platforms 0 0 Tie
Median publishing rate 2.78 / day 0.78 / day rutkani.ru
Median relative reach 10.07% 20.00% molti-shop.ru
Median engagement 3.38% — —
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

rutkani.ru

Platform profile
Most active platform
Telegram — 3.77 posts/day
Strongest relative reach
Telegram — 10.07%
Strongest engagement
Telegram — 5.37%
Largest audience
VK — 823 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 814 3.77 posts/day 10.07% 5.37% —
VK 823 1.79 posts/day — 1.38% —

molti-shop.ru

Platform profile
Most active platform
Telegram — 1 post/day
Strongest relative reach
Telegram — 20.00%
Largest audience
VK — 2 472 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 25 1 post/day 20.00% — —
VK 2 472 0.57 posts/day — — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: YouTube molti-shop.ru Only: Odnoklassniki molti-shop.ru Only: Twitter

VK

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
rutkani.ru Platform page molti-shop.ru Platform page
Metric rutkani.ru molti-shop.ru Winner
VK subscribers 823 2 472 molti-shop.ru
Publication rate 1.79 posts/day 0.57 posts/day rutkani.ru
IR (by views) 1.38% — —
LR (by views) 1.33% — —
Total VK video views 88 — —

rutkani.ru

Top publications

Other signals

Best day
By mean: Wednesday; By median: Wednesday

molti-shop.ru

No additional content signals are available for this side yet.

Telegram

rutkani.ru leads 3:1
Comparison period: last 28 days on both sides
rutkani.ru Platform page molti-shop.ru Platform page
Metric rutkani.ru molti-shop.ru Winner
TG subs 814 25 rutkani.ru
Publication rate 3.77 posts/day 1 post/day rutkani.ru
TG VR (median) 10.07% 20.00% molti-shop.ru
IR (by views) 5.37% — —
TG median views 82 5 rutkani.ru
Telegram positive reactions share 100.00% — —