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Comparison period

Same period: last 28 days
strana-domov.ru: last 28 days essp.ru: last 28 days Snapshot strana-domov.ru: 24.03.2026 01:13 Snapshot essp.ru: 25.03.2026 23:04
Headline essp.ru wins more metric duels
Wins: strana-domov.ru 3
Wins: essp.ru 8
Metric duels 11

Cross-brand summary

Metric strana-domov.ru essp.ru Winner
Platforms with data 2 3 essp.ru
Content platforms 2 3 essp.ru
App platforms 0 0 Tie
Median publishing rate 0.43 / day 0.82 / day essp.ru
Median relative reach 64.53% 50.22% strana-domov.ru
Median engagement 7.79% 10.02% essp.ru
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

strana-domov.ru

Platform profile
Most active platform
Telegram — 0.5 posts/day
Strongest relative reach
Telegram — 64.53%
Strongest engagement
Telegram — 11.87%
Largest audience
VK — 2 110 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 172 0.5 posts/day 64.53% 11.87% —
VK 2 110 0.36 posts/day — 3.70% —

essp.ru

Platform profile
Most active platform
Telegram — 0.89 posts/day
Strongest relative reach
Dzen — 70.67%
Strongest engagement
Telegram — 11.83%
Largest audience
VK — 5 362 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 336 0.89 posts/day 29.76% 11.83% —
VK 5 362 0.64 posts/day — 8.21% —
Dzen 75 0.82 posts/day 70.67% — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: YouTube essp.ru Only: Dzen

VK

essp.ru leads 5:0
Comparison period: last 28 days on both sides
strana-domov.ru Platform page essp.ru Platform page
Metric strana-domov.ru essp.ru Winner
VK subscribers 2 110 5 362 essp.ru
Publication rate 0.36 posts/day 0.64 posts/day essp.ru
IR (by views) 3.70% 8.21% essp.ru
LR (by views) 3.22% 8.21% essp.ru
Total VK video views 218 596 essp.ru
Total VK video comments 1 — —

essp.ru

Top publications

Other signals

Best day
By mean: Saturday; By median: Saturday

Telegram

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
strana-domov.ru Platform page essp.ru Platform page
Metric strana-domov.ru essp.ru Winner
TG subs 172 336 essp.ru
Publication rate 0.5 posts/day 0.89 posts/day essp.ru
TG VR (median) 64.53% 29.76% strana-domov.ru
IR (by views) 11.87% 11.83% strana-domov.ru
TG median views 111 100 strana-domov.ru
Telegram positive reactions share 82.28% 93.33% essp.ru

YouTube

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
strana-domov.ru Platform page essp.ru Platform page
Metric strana-domov.ru essp.ru Winner
For this platform, only presence can be compared so far.