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Comparison period

Same period: last 28 days
ustinova-zdorovie.ru: last 28 days directum.ru: last 28 days Snapshot ustinova-zdorovie.ru: 25.03.2026 23:25 Snapshot directum.ru: 24.03.2026 02:05
Headline Metric duels are balanced
Wins: ustinova-zdorovie.ru 4
Wins: directum.ru 4
Metric duels 8

Cross-brand summary

Metric ustinova-zdorovie.ru directum.ru Winner
Platforms with data 4 5 directum.ru
Content platforms 4 5 directum.ru
App platforms 0 0 Tie
Median publishing rate 0.32 / day 0.68 / day directum.ru
Median relative reach — 12.86% —
Median engagement 8.06% 3.21% ustinova-zdorovie.ru
Best app rating — — —

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

ustinova-zdorovie.ru

Platform profile
Most active platform
VK — 0.32 posts/day
Strongest engagement
VK — 8.06%
Largest audience
VK — 16 445 descriptive only
Platform Audience Activity Reach Engagement App rating
VK 16 445 0.32 posts/day — 8.06% —
RUTUBE 162 — — — —

directum.ru

Platform profile
Most active platform
VK Video — 5 videos/day
Strongest relative reach
Telegram — 32.80%
Strongest engagement
RUTUBE — 14.29%
Largest audience
VK — 2 589 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 1 930 0.62 posts/day 32.80% 3.21% —
RUTUBE 164 0.74 videos/day 4.27% 14.29% —
VK 2 589 0.61 posts/day — 0.86% —
VK Video 2 589 5 videos/day 12.86% — —

Platform set

All shared platforms Shared: Site Shared: VK Shared: Telegram Shared: Odnoklassniki Shared: RUTUBE directum.ru Only: VK Video

VK

ustinova-zdorovie.ru leads 3:1
Comparison period: last 28 days on both sides
ustinova-zdorovie.ru Platform page directum.ru Platform page
Metric ustinova-zdorovie.ru directum.ru Winner
VK subscribers 16 445 2 589 ustinova-zdorovie.ru
Publication rate 0.32 posts/day 0.61 posts/day directum.ru
IR (by views) 8.06% 0.86% ustinova-zdorovie.ru
LR (by views) 7.45% 0.81% ustinova-zdorovie.ru
Total VK video views — 1 583 —

ustinova-zdorovie.ru

No additional content signals are available for this side yet.

directum.ru

Top publications

Other signals

Best day
By mean: Wednesday; By median: Wednesday

Telegram

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
directum.ru Platform page
Metric ustinova-zdorovie.ru directum.ru Winner
For this platform, only presence can be compared so far.

Odnoklassniki

Only platform presence can be compared for now.
Comparison period: last 28 days on both sides
ustinova-zdorovie.ru Platform page directum.ru Platform page
Metric ustinova-zdorovie.ru directum.ru Winner
OK posts (period) 8 14 directum.ru
OK likes (period) 15 14 ustinova-zdorovie.ru
OK reposts (period) 1 — —

RUTUBE

directum.ru leads 2:0
Comparison period: last 28 days on both sides
ustinova-zdorovie.ru Platform page directum.ru Platform page
Metric ustinova-zdorovie.ru directum.ru Winner
Rutube subs 162 164 directum.ru
Rutube videos 490 604 directum.ru
Total views — 24 —
Publication rate — 0.74 videos/day —
VR (median) — 4.27% —
Like rate (median) — 14.29% —

ustinova-zdorovie.ru

No additional content signals are available for this side yet.