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Comparison period

Same period: last 28 days
vsyamebel.shop: last 28 days shkaffkupe.ru: last 28 days Snapshot vsyamebel.shop: 23.03.2026 16:23 Snapshot shkaffkupe.ru: 23.03.2026 19:34
Headline shkaffkupe.ru wins more metric duels
Wins: vsyamebel.shop 4
Wins: shkaffkupe.ru 5
Metric duels 10

Cross-brand summary

Metric vsyamebel.shop shkaffkupe.ru Winner
Platforms with data 2 3 shkaffkupe.ru
Content platforms 2 3 shkaffkupe.ru
App platforms 0 0 Tie
Median publishing rate 0.46 / day 1.57 / day shkaffkupe.ru
Median relative reach 45.37% 4.69% vsyamebel.shop
Median engagement 1.65% 1.13% vsyamebel.shop
Best app rating

Overall winners are calculated only from platform presence, publishing rate, relative reach, engagement, and app ratings. Followers, views, likes, and installs are not summed across different platforms.

vsyamebel.shop

Platform profile
Most active platform
Telegram — 0.55 posts/day
Strongest relative reach
Telegram — 45.37%
Strongest engagement
Telegram — 2.76%
Largest audience
VK — 9 543 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 313 0.55 posts/day 45.37% 2.76%
VK 9 543 0.36 posts/day 0.55%

shkaffkupe.ru

Platform profile
Most active platform
Telegram — 2.03 posts/day
Strongest relative reach
Telegram — 9.32%
Strongest engagement
Dzen — 13.33%
Largest audience
VK — 2 723 descriptive only
Platform Audience Activity Reach Engagement App rating
Telegram 440 2.03 posts/day 9.32% 0.85%
Dzen 1 566 0.46 posts/day 0.06% 13.33%
VK 2 723 1.57 posts/day 1.13%

VK

shkaffkupe.ru leads 3:1
Comparison period: last 28 days on both sides
Metric vsyamebel.shop shkaffkupe.ru Winner
VK subscribers 9 543 2 723 vsyamebel.shop
Publication rate 0.36 posts/day 1.57 posts/day shkaffkupe.ru
IR (by views) 0.55% 1.13% shkaffkupe.ru
LR (by views) 0.47% 0.89% shkaffkupe.ru
Total VK video views 2 155

vsyamebel.shop

No additional content signals are available for this side yet.

shkaffkupe.ru

Top publications

Other signals

Best day
By mean: Tuesday; By median: Tuesday
Best weekday for VK clips
By mean: Friday; By median: Friday

Telegram

vsyamebel.shop leads 3:2
Comparison period: last 28 days on both sides
Metric vsyamebel.shop shkaffkupe.ru Winner
TG subs 313 440 shkaffkupe.ru
Publication rate 0.55 posts/day 2.03 posts/day shkaffkupe.ru
TG VR (median) 45.37% 9.32% vsyamebel.shop
IR (by views) 2.76% 0.85% vsyamebel.shop
TG median views 142 41 vsyamebel.shop
Telegram positive reactions share 100.00% 100.00% Tie