aeroflot.ru — brand overview
aeroflot.ru. Comparable platforms: 3 of 6.
Position on platform
There is not enough category data for comparison yet, so the block below shows the brand position among brands with the Dzen platform.
Strongest signals
| Platform | Metric | Value | Rank |
|---|---|---|---|
| Dzen | IR (by views) | 2.40% | — |
| Dzen | LR (by views) | 2.21% | — |
| Dzen | Dzen subs | 8 366 | — |
Needs attention
| Platform | Metric | Value | Status |
|---|---|---|---|
| Dzen | Dzen subs | 8 366 | Below median |
| Dzen | IR (by views) | 2.40% | Leader |
| Dzen | LR (by views) | 2.21% | Leader |
Platforms and metrics
VK
Metrics available
- VK subscribers
- 731 244
- Publication rate
- 1.71 posts/day
- IR (by views)
- 0.33%
- LR (by views)
- 0.21%
- Total VK video views
- 94 620
- Total VK video comments
- 295
Odnoklassniki
Metrics available
- OK posts (period)
- 35
- Publication rate
- 1.25 posts/day
- OK likes (period)
- 252
- OK comments (period)
- 1
- OK reposts (period)
- 11
Dzen
2 metrics are leading
Metrics available
zen.yandex.ru/aeroflot_official
- Dzen subs
- 8 366
- Publication rate
- 0.07 posts/day
- Dzen VR (median)
- 6.22%
- IR (by views)
- 2.40%
- Dzen ER (median)
- 0.15%
- LR (by views)
- 2.21%
RUTUBE
Metrics available
- Rutube subs
- 990
- Rutube videos
- 165
- Total views
- 10
- Publication rate
- 1 video/day
- VR (median)
- 1.01%
- Like rate (median)
- 10.00%
VK
Metrics available
- VK subscribers
- 10
- Publication rate
- 1.71 posts/day
- IR (by views)
- 0.33%
- LR (by views)
- 0.21%
Telegram
Metrics available
- TG subs
- 538 000
- Publication rate
- 2.52 posts/day
- TG VR (median)
- 20.82%
- IR (by views)
- 0.41%
- TG median views
- 112 000
- Telegram positive reactions share
- 74.11%
Telegram
Metrics available
- TG subs
- 51 800
- Publication rate
- 1.46 posts/day
- TG VR (median)
- 28.86%
- IR (by views)
- 0.41%
- TG median views
- 14 950
- Telegram positive reactions share
- 72.64%
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