avtoruss-changanauto.ru — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 15 | 100% |
| VK Video | No | 2 | 13% |
| Telegram | No | 14 | 93% |
| Odnoklassniki | Yes | 6 | 40% |
| YouTube | No | 3 | 20% |
| Dzen | No | 11 | 73% |
| RUTUBE | No | 11 | 73% |
| Google Play | No | 3 | 20% |
| App Store | No | 3 | 20% |
| RuStore | No | 2 | 13% |
Common gaps: VK Video , Telegram , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore
Metric comparison by platform
VK
4 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 85 578 | 8 163 | chery.ru · 362 777 | 4/15 |
| Publication rate | 0.68 posts/day | 0.64 / day | invalidnye-kolyaski.ru · 1.86 / day | 7/15 |
| IR (by views) | 0.70% | 2.00% | lada.ru · 7.40% | 12/14 |
| LR (by views) | 0.41% | 1.12% | packo.ru · 6.36% | 11/14 |
| Total VK video views | 30 035 | 3 636 | lada.ru · 1 891 814 | 5/13 |
| Total VK video comments | 9 | 9 | omoda-agat-stavropol.ru · 426 | 4/9 |
Odnoklassniki
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 17 | 14 | invalidnye-kolyaski.ru · 28 | 3/6 |
| OK likes (period) | 29 | 23 | invalidnye-kolyaski.ru · 173 | 3/6 |
| OK comments (period) | 4 | 10 | invalidnye-kolyaski.ru · 16 | 2/2 |
| OK reposts (period) | 26 | 32 | invalidnye-kolyaski.ru · 39 | 2/2 |