bellavka.ru — comparison by category
Benchmark scope: Одежда и обувь. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 389 | 57% |
| VK Video | No | 1 | 0% |
| Telegram | Yes | 284 | 42% |
| Odnoklassniki | Yes | 20 | 3% |
| YouTube | No | 8 | 1% |
| Dzen | Yes | 47 | 7% |
| RUTUBE | No | 20 | 3% |
| Threads | No | 1 | 0% |
| Google Play | Yes | 30 | 4% |
| App Store | Yes | 19 | 3% |
| RuStore | No | 6 | 1% |
| AppGallery | Yes | 5 | 1% |
Common gaps: VK Video , YouTube , RUTUBE , Threads , RuStore
Metric comparison by platform
VK
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 008 394 | 3 920 | bellavka.ru · 1 008 394 | 1/377 |
| Publication rate | 3.54 posts/day | 0.46 / day | hawk.ru · 14.32 / day | 5/253 |
| IR (by views) | 1.81% | 1.38% | peachrich.com · 84.56% | 101/236 |
| LR (by views) | 1.59% | 1.28% | peachrich.com · 74.52% | 98/232 |
Telegram
5 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 17 987 | 1 135 | hawk.ru · 282 000 | 17/280 |
| Publication rate | 10.13 posts/day | 1.02 / day | mazur-hall.ru · 208.79 / day | 3/223 |
| TG VR (median) | 22.61% | 19.62% | ispiria.ru · 212.50% | 95/222 |
| IR (by views) | 0.38% | 1.98% | gray-and-rose.ru · 4.68% | 9/9 |
| TG median views | 4 067 | 316 | hawk.ru · 43 100 | 7/222 |
| Telegram positive reactions share | 100.00% | 96.89% | aisedorashop.ru · 100.00% | 12/212 |
Odnoklassniki
3 of 3 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 40 | 27 | lovisnami.ru · 43 | 4/21 |
| OK likes (period) | 52 | 18 | hawk.ru · 1 736 | 3/16 |
| OK comments (period) | 1 | 1 | hawk.ru · 226 | 4/7 |
Dzen
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 889 | 462 | latrenda.ru · 77 079 | 16/47 |
Google Play
1 of 1 above median
Platform page
play.google.com/store/apps/details?id=com.bellavka
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Android installs | 50 000 | 10 000 | ru.net · 10 000 000 | 8/31 |
App Store
0 of 2 above median
Platform page
apps.apple.com/ru/app/id1641722356
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rating | 2.7 | 4.45 | forward-sport.ru · 5 | 17/20 |
| Ratings | 23 | 33 | mledy.ru · 213 428 | 14/20 |
AppGallery
1 metrics are leading
Platform page
appgallery.huawei.com/app/C110378167
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Installs | 63 793 | 20 056 | bellavka.ru · 63 793 | 1/6 |