bentsony.ru — comparison by category
Benchmark scope: Мебель. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 239 | 41% |
| VK Video | No | 2 | 0% |
| Telegram | No | 106 | 18% |
| Odnoklassniki | No | 18 | 3% |
| YouTube | No | 13 | 2% |
| Dzen | Yes | 36 | 6% |
| RUTUBE | No | 34 | 6% |
| Google Play | No | 2 | 0% |
| App Store | No | 2 | 0% |
Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , RUTUBE , Google Play , App Store
Metric comparison by platform
VK
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 3 068 | 1 115 | mnogomebeli.com · 362 425 | 79/231 |
| Publication rate | 0.39 posts/day | 0.29 / day | vrn.mebel-ekonom31.ru · 6.82 / day | 42/115 |
| IR (by views) | 1.68% | 2.03% | svoe-mesto.com · 28.57% | 62/103 |
| LR (by views) | 1.57% | 1.83% | svoe-mesto.com · 28.57% | 58/102 |
| Total VK video views | 68 925 | 814 | z51.ru · 1 317 343 | 3/76 |
Dzen
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 30 | 385 | pushe.ru · 11 738 | 35/37 |