domurbanist.ru — comparison by category
Benchmark scope: Дизайн интерьеров и архитектура. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 179 | 49% |
| VK Video | No | 4 | 1% |
| Telegram | Yes | 108 | 30% |
| Odnoklassniki | No | 10 | 3% |
| YouTube | No | 6 | 2% |
| Dzen | Yes | 42 | 12% |
| RUTUBE | No | 36 | 10% |
| Google Play | No | 3 | 1% |
| App Store | No | 1 | 0% |
Common gaps: VK Video , Odnoklassniki , YouTube , RUTUBE , Google Play , App Store
Metric comparison by platform
VK
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 9 429 | 683 | dp-m.ru · 106 270 | 16/177 |
| Publication rate | 0.46 posts/day | 0.21 / day | pgsale.ru · 3.96 / day | 26/103 |
| IR (by views) | 0.62% | 2.17% | listivetka.ru · 16.67% | 92/99 |
| LR (by views) | 0.48% | 2.06% | listivetka.ru · 16.67% | 90/98 |
| Total VK video views | 1 987 | 829 | dp-m.ru · 269 531 | 21/59 |
Telegram
5 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 3 750 | 252 | weddingpost.ru · 375 000 | 16/107 |
| Publication rate | 0.92 posts/day | 0.61 / day | weddingpost.ru · 6.00 / day | 33/81 |
| TG VR (median) | 45.73% | 40.25% | meko21.ru · 169.49% | 35/81 |
| TG median views | 1 715 | 147 | weddingpost.ru · 18 350 | 6/81 |
| Telegram positive reactions share | 100.00% | 97.74% | 77.steinrus.ru · 100.00% | 9/78 |
Dzen
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 1 421 | 107 | atlant93.ru · 5 562 | 7/43 |