enjoy-camp.ru — comparison by category
Benchmark scope: ИТ-инфраструктура и интеграция. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 119 | 32% |
| VK Video | No | 2 | 1% |
| Telegram | Yes | 77 | 21% |
| Odnoklassniki | No | 9 | 2% |
| YouTube | Yes | 12 | 3% |
| Dzen | No | 37 | 10% |
| RUTUBE | No | 15 | 4% |
| Google Play | No | 9 | 2% |
| App Store | No | 7 | 2% |
| RuStore | No | 1 | 0% |
| AppGallery | No | 1 | 0% |
Common gaps: VK Video , Odnoklassniki , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
2 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 14 853 | 1 780 | re-store.ru · 381 940 | 20/111 |
| Publication rate | 0.86 posts/day | 0.50 / day | svoefermerstvo.ru · 7.36 / day | 20/73 |
| IR (by views) | 1.37% | 1.50% | unibeauty.ru · 18.79% | 37/68 |
| LR (by views) | 1.25% | 1.30% | unibeauty.ru · 18.79% | 36/68 |
| Total VK video views | 2 367 | 3 581 | spb.istudio-shop.ru · 87 689 | 28/44 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 4 680 | 1 140 | spb.istudio-shop.ru · 249 000 | 16/75 |
| Publication rate | 1.28 posts/day | 0.85 / day | europegym.ru · 8.05 / day | 16/61 |
| TG VR (median) | 11.00% | 28.62% | wit.ru · 385.71% | 52/61 |
| TG median views | 515 | 420 | 1galaxy.ru · 18 725 | 29/61 |
| Telegram positive reactions share | 85.00% | 95.83% | 1kitenok.ru · 100.00% | 45/59 |
YouTube
2 of 6 above median
Platform page
youtube.com/channel/UCVF6pDAr4HCZb_i4qipmh7w
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| YT subs | 1 250 | 3 200 | spb.istudio-shop.ru · 28 100 | 6/7 |
| Videos | 379 | 248 | megi.clinic · 1 467 | 2/7 |
| Total views | 598 314 | 1 126 363 | 1galaxy.ru · 5 829 668 | 5/7 |
| Publication rate | 0.42 videos/day | 0.64 / day | 1galaxy.ru · 1.00 / day | 4/4 |
| VR (median) | 3.28% | 3.93% | 3data.ru · 60.29% | 4/5 |
| Like rate (median) | 1.92% | 1.92% | 1galaxy.ru · 3.72% | 2/3 |