fialkaspb.ru — comparison by category
Benchmark scope: Аптеки. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 16 | 36% |
| Telegram | Yes | 8 | 18% |
| Odnoklassniki | No | 3 | 7% |
| YouTube | No | 1 | 2% |
| Dzen | No | 3 | 7% |
| RUTUBE | No | 1 | 2% |
| Google Play | No | 7 | 16% |
| App Store | No | 5 | 11% |
| RuStore | No | 7 | 16% |
| AppGallery | No | 5 | 11% |
Common gaps: Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
1 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 7 339 | 5 974 | maksavit.ru · 50 153 | 8/16 |
| Publication rate | 0.36 posts/day | 0.52 / day | rhanashop.ru · 1.21 / day | 8/12 |
| IR (by views) | 1.45% | 1.66% | maksavit.ru · 9.88% | 7/11 |
| LR (by views) | 1.21% | 1.45% | maksavit.ru · 4.72% | 7/11 |
| Total VK video views | 224 | 522 | maksavit.ru · 5 085 | 5/7 |
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 160 | 1 250 | tvoyaapteka.ru · 32 900 | 8/9 |
| Publication rate | 0.45 posts/day | 0.73 / day | apteka245.ru · 2.04 / day | 6/6 |
| TG VR (median) | 44.38% | 26.95% | fialkaspb.ru · 44.38% | 1/6 |
| TG median views | 71 | 596 | tvoyaapteka.ru · 6 420 | 6/6 |
| Telegram positive reactions share | 96.55% | 98.74% | apteka74.ru · 100.00% | 5/6 |