lazurit.com — comparison by category

Brand Overview

Benchmark scope: Не классифицировано. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog
Brands in category 122
Metrics ready for comparison 16
Platforms with data 4
Rank by platform count 8/123

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 26 21%
Telegram Yes 18 15%
Odnoklassniki Yes 8 7%
YouTube Yes 12 10%
Dzen No 8 7%
RUTUBE No 5 4%
Google Play No 10 8%
App Store No 6 5%
RuStore No 6 5%
AppGallery No 3 2%

Common gaps: Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery

Metric comparison by platform

VK

1 of 4 above median Platform page

vk.com/lazurit

Metric Current Median Leader Rank
VK subscribers 67 482 11 278 zvuk.com · 279 641 3/18
Publication rate 0.11 posts/day 0.43 / day vbr.ru · 2.36 / day 12/13
IR (by views) 0.69% 1.10% mywatershop.ru · 4.66% 11/13
LR (by views) 0.61% 0.92% mywatershop.ru · 4.66% 9/13

Telegram

2 metrics are leading Platform page

t.me/lazuritmebel2022

Metric Current Median Leader Rank
TG subs 12 800 2 450 flowwow.com · 110 000 4/15
Publication rate 0.18 posts/day 1.32 / day vkplay.ru · 12.00 / day 13/13
TG VR (median) 50.90% 20.19% lazurit.com · 50.90% 1/13
IR (by views) 0.86% 2.50% web-zaim.ru · 8.64% 12/13
TG median views 6 515 772 lazurit.com · 6 515 1/13
Telegram positive reactions share 91.47% 91.47% supl.biz · 100.00% 7/13

Odnoklassniki

0 of 3 above median Platform page

ok.ru/tdlazurit

Metric Current Median Leader Rank
OK posts (period) 3 10 vbr.ru · 36 7/8
Publication rate 0.11 posts/day 0.34 / day vbr.ru · 1.29 / day 7/8
OK likes (period) 1 9 rosbank.ru · 4 266 8/8

Suggested competitors

flowwow.com · 5 shared platforms thermex.ru · 5 shared platforms moymir.ru · 5 shared platforms shop.megafon.ru · 5 shared platforms blacktyres.ru · 5 shared platforms