lazurit.com — comparison by category

Brand Overview

Benchmark scope: Не классифицировано. This page shows not only raw metrics, but also the brand position inside the selected category.

Brands in category 122
Metrics ready for comparison 16
Platforms with data 4
Rank by platform count 8/123

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 26 21%
Telegram Yes 18 15%
Odnoklassniki Yes 8 7%
YouTube Yes 12 10%
Dzen No 8 7%
RUTUBE No 5 4%
Google Play No 10 8%
App Store No 6 5%
RuStore No 6 5%
AppGallery No 3 2%

Common gaps: Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery

Metric comparison by platform

VK

1 of 4 above median Platform page

vk.com/lazurit

Metric Current Median Leader Rank
VK subscribers 67 482 11 278 zvuk.com · 279 641 3/18
Publication rate 0.11 posts/day 0.43 / day vbr.ru · 2.36 / day 12/13
IR (by views) 0.69% 1.10% mywatershop.ru · 4.66% 11/13
LR (by views) 0.61% 0.92% mywatershop.ru · 4.66% 9/13

Telegram

2 metrics are leading Platform page

t.me/lazuritmebel2022

Metric Current Median Leader Rank
TG subs 12 800 2 450 flowwow.com · 110 000 4/15
Publication rate 0.18 posts/day 1.32 / day vkplay.ru · 12.00 / day 13/13
TG VR (median) 50.90% 20.19% lazurit.com · 50.90% 1/13
IR (by views) 0.86% 2.50% web-zaim.ru · 8.64% 12/13
TG median views 6 515 772 lazurit.com · 6 515 1/13
Telegram positive reactions share 91.47% 91.47% supl.biz · 100.00% 7/13

Odnoklassniki

0 of 3 above median Platform page

ok.ru/tdlazurit

Metric Current Median Leader Rank
OK posts (period) 3 10 vbr.ru · 36 7/8
Publication rate 0.11 posts/day 0.34 / day vbr.ru · 1.29 / day 7/8
OK likes (period) 1 9 rosbank.ru · 4 266 8/8