logoakademia.ru — comparison by category
Benchmark scope: Дошкольное образование. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 45 | 51% |
| VK Video | No | 1 | 1% |
| Telegram | Yes | 21 | 24% |
| Odnoklassniki | No | 1 | 1% |
| YouTube | No | 3 | 3% |
| Dzen | Yes | 4 | 4% |
| RUTUBE | No | 7 | 8% |
| App Store | No | 1 | 1% |
| RuStore | No | 1 | 1% |
| AppGallery | No | 1 | 1% |
Common gaps: VK Video , Odnoklassniki , YouTube , RUTUBE , App Store , RuStore , AppGallery
Metric comparison by platform
VK
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 5 940 | 514 | mosnaim.ru · 21 686 | 3/41 |
| Publication rate | 0.11 posts/day | 0.18 / day | xn--b1admabpd0l.xn--p1ai · 0.75 / day | 22/29 |
| IR (by views) | 2.76% | 2.67% | mirpoznanija.ru · 7.79% | 11/22 |
| LR (by views) | 1.84% | 2.54% | mirpoznanija.ru · 6.76% | 14/22 |
| Total VK video views | 799 | 133 | xn----7sbbpcamnwesfk9u.xn--p1ai · 8 804 | 5/18 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 380 | 412 | mos.ru · 17 000 | 7/22 |
| Publication rate | 0.74 posts/day | 0.64 / day | mos.ru · 2.48 / day | 8/21 |
| TG VR (median) | 38.55% | 38.99% | bebi-klub-ulitsa-pudovkina.clients.site · 91.67% | 13/21 |
| TG median views | 532 | 245 | mos.ru · 1 390 | 5/21 |
| Telegram positive reactions share | 96.41% | 97.22% | 61-kvartal.ru · 100.00% | 13/20 |
Dzen
2 metrics are leading
Platform page
dzen.ru/id/6228573793d24e3d7fe4c746
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 200 | 217 | montessori-life.ru · 613 | 4/5 |
| Publication rate | 0.11 posts/day | 0.11 / day | sadikdom.ru · 0.14 / day | 2/5 |
| Dzen VR (median) | 1.00% | 1.00% | sadikdom.ru · 3.54% | 3/5 |
| IR (by views) | 25.00% | 25.00% | logoakademia.ru · 25.00% | 1/3 |
| LR (by views) | 25.00% | 25.00% | logoakademia.ru · 25.00% | 1/3 |