parasels.ru — comparison by category

Brand Overview

Benchmark scope: Магазины стройматериалов. This page shows not only raw metrics, but also the brand position inside the selected category.

Brands in category 583
Metrics ready for comparison 12
Platforms with data 4
Rank by platform count 12/584

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 193 33%
VK Video No 2 0%
Telegram Yes 94 16%
Odnoklassniki No 13 2%
YouTube No 13 2%
Dzen Yes 39 7%
RUTUBE No 36 6%
Google Play Yes 8 1%
App Store No 5 1%
RuStore No 5 1%
AppGallery No 2 0%

Common gaps: VK Video , Odnoklassniki , YouTube , RUTUBE , App Store , RuStore , AppGallery

Metric comparison by platform

VK

2 of 5 above median Platform page

vk.com/centrparasels

Metric Current Median Leader Rank
VK subscribers 2 318 651 new.claustrophobia.com · 60 035 49/186
Publication rate 0.39 posts/day 0.25 / day ekaterinburg.yobidoyobi.ru · 2.14 / day 34/91
IR (by views) 1.55% 2.46% lucido.eu · 64.26% 56/78
LR (by views) 1.26% 2.33% lucido.eu · 64.15% 55/76
Total VK video views 37 544 xn----rtbkaglgi.xn--p1ai · 851 829 41/49

Telegram

3 of 5 above median Platform page

t.me/paraselscentr

Metric Current Median Leader Rank
TG subs 367 250 ekaterinburg.yobidoyobi.ru · 77 300 42/94
Publication rate 0.84 posts/day 0.72 / day yobidoyobi.ru · 2.96 / day 26/64
TG VR (median) 15.80% 41.23% acril.pro · 362.44% 53/64
TG median views 58 196 irkutsk.yobidoyobi.ru · 4 805 52/64
Telegram positive reactions share 100.00% 100.00% acril.pro · 100.00% 19/59