pirogov-dvorik.ru — comparison by category

Brand Overview
Benchmark scope: Продукты питания Category compares within the industry, catalog with all brands, platform with brands on the same platform.
Brands in category 15
Metrics ready for comparison 12
Platforms with data 2
Rank by platform count 14/16

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 15 100%
Telegram Yes 12 80%
Odnoklassniki No 1 7%
YouTube No 1 7%
Dzen No 5 33%
RUTUBE No 2 13%
Google Play No 2 13%
App Store No 1 7%
AppGallery No 2 13%

Common gaps: Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , AppGallery

Metric comparison by platform

VK

1 metrics are leading Platform page

vk.com/pirogovdvorik

Metric Current Median Leader Rank
VK subscribers 32 744 585 pirogov-dvorik.ru · 32 744 1/15
Publication rate 0.68 posts/day 0.36 / day vsevmyke.tilda.ws · 1.07 / day 2/11
IR (by views) 2.04% 3.28% discount-h.ru · 10.94% 9/11
LR (by views) 1.87% 3.12% discount-h.ru · 10.55% 8/10
Total VK video views 3 797 2 010 sibifood.ru · 21 422 3/6
Total VK video comments 1 2 sibifood.ru · 4 2/2

Telegram

3 of 6 above median Platform page

t.me/pirogov_dvorik

Metric Current Median Leader Rank
TG subs 1 390 368 sibifood.ru · 5 780 3/13
Publication rate 0.54 posts/day 0.77 / day discount-h.ru · 9.84 / day 7/12
TG VR (median) 38.56% 41.30% my-goldfish.ru · 76.00% 8/12
IR (by views) 0.43% 2.75% pro-malyutok.ru · 43.75% 10/10
TG median views 536 118 opt.defagroup.com · 786 3/12
Telegram positive reactions share 92.86% 92.53% barline.club · 100.00% 5/10