salamander.ru — comparison by category
Benchmark scope: Одежда и обувь. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 389 | 57% |
| VK Video | No | 1 | 0% |
| Telegram | Yes | 284 | 42% |
| Odnoklassniki | No | 21 | 3% |
| YouTube | No | 8 | 1% |
| Dzen | No | 48 | 7% |
| RUTUBE | Yes | 19 | 3% |
| Threads | No | 1 | 0% |
| Google Play | Yes | 30 | 4% |
| App Store | No | 20 | 3% |
| RuStore | No | 6 | 1% |
| AppGallery | Yes | 5 | 1% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , Threads , App Store , RuStore
Metric comparison by platform
VK
5 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 38 093 | 3 920 | bellavka.ru · 1 008 394 | 38/377 |
| Publication rate | 1.14 posts/day | 0.46 / day | hawk.ru · 14.32 / day | 37/253 |
| IR (by views) | 2.16% | 1.38% | peachrich.com · 84.56% | 84/236 |
| LR (by views) | 2.09% | 1.28% | peachrich.com · 74.52% | 74/232 |
| Total VK video views | 4 995 | 3 081 | hawk.ru · 2 462 476 | 70/175 |
| Total VK video comments | 3 | 7 | elny.ru · 3 221 | 53/79 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 20 100 | 1 135 | hawk.ru · 282 000 | 15/280 |
| Publication rate | 1.35 posts/day | 1.02 / day | mazur-hall.ru · 208.79 / day | 84/223 |
| TG VR (median) | 3.29% | 19.62% | ispiria.ru · 212.50% | 219/222 |
| TG median views | 661 | 316 | hawk.ru · 43 100 | 61/222 |
| Telegram positive reactions share | 93.49% | 96.89% | aisedorashop.ru · 100.00% | 125/212 |
RUTUBE
2 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 17 | 11 | vilatte.ru · 124 | 8/17 |
| Rutube videos | 201 | 46 | sportek.su · 525 | 2/20 |
Google Play
1 of 1 above median
Platform page
play.google.com/store/apps/details?id=ru.fittin.salamander.android
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Android installs | 10 000 | 10 000 | ru.net · 10 000 000 | 19/31 |
AppGallery
0 of 1 above median
Platform page
appgallery.huawei.com#/app/C104549209
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Installs | 17 639 | 20 056 | bellavka.ru · 63 793 | 4/6 |