sobakinn.ru — comparison by category

Brand Overview

Benchmark scope: Товары для животных. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog

Brands in category 136

Metrics ready for comparison 15

Platforms with data 4

Rank by platform count 6/137

Platforms present in category

Platform	Present	Brands in category	Share in category
VK	Yes	65	48%
Telegram	Yes	43	32%
Odnoklassniki	No	3	2%
YouTube	Yes	2	1%
Dzen	Yes	15	11%
RUTUBE	No	4	3%
Google Play	No	4	3%
App Store	No	4	3%
RuStore	No	1	1%
AppGallery	No	2	1%

Common gaps: Odnoklassniki , RUTUBE , Google Play , App Store , RuStore , AppGallery

0 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
VK subscribers	8	3 176	buddydinner.ru · 45 019	63/64
Publication rate	0.18 posts/day	0.34 / day	buddydinner.ru · 2.25 / day	33/46
IR (by views)	1.30%	2.68%	bluenative.ru · 84.51%	33/46
LR (by views)	1.30%	2.50%	bluenative.ru · 59.11%	32/42
Total VK video views	4	2 801	multipomlife.ru · 1 330 047	36/36

2 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
TG subs	169	672	buddydinner.ru · 16 200	33/43
Publication rate	0.43 posts/day	0.91 / day	blitz-getter.com · 9.92 / day	31/38
TG VR (median)	79.29%	38.05%	groomberdsk.ru · 98.65%	4/37
TG median views	134	273	buddydinner.ru · 2 265	29/37
Telegram positive reactions share	100.00%	97.87%	akva-zoomarket.ru · 100.00%	9/38

1 of 3 above median Platform page

Metric	Current	Median	Leader	Rank
YT subs	50	455	for-vet.ru · 924	3/3
Videos	286	286	for-vet.ru · 432	2/3
Total views	23 314	197 932	for-vet.ru · 339 130	3/3

0 of 2 above median Platform page

Metric	Current	Median	Leader	Rank
Dzen subs	2	475	alphapet.ru · 7 905	16/16
Publication rate	0.11 posts/day	0.12 / day	lilyabree.ru · 1.00 / day	5/8