soykasoft.ru — comparison by category
Benchmark scope: Маркетплейсы. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | No | 439 | 46% |
| VK Video | No | 5 | 1% |
| Telegram | Yes | 238 | 25% |
| Odnoklassniki | No | 28 | 3% |
| YouTube | No | 28 | 3% |
| Dzen | No | 84 | 9% |
| RUTUBE | Yes | 68 | 7% |
| Google Play | No | 33 | 3% |
| App Store | No | 30 | 3% |
| RuStore | No | 6 | 1% |
| AppGallery | No | 5 | 1% |
Common gaps: VK , VK Video , Odnoklassniki , YouTube , Dzen , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
Telegram
2 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 609 | 532 | donatov.net · 574 000 | 108/230 |
| Publication rate | 0.27 posts/day | 0.78 / day | khl.ru · 53.51 / day | 152/169 |
| TG VR (median) | 33.66% | 27.08% | extender24.ru · 122.70% | 70/169 |
| TG median views | 205 | 226 | khl.ru · 62 366 | 91/169 |
| Telegram positive reactions share | 47.22% | 95.65% | arctland.moscow · 100.00% | 151/155 |
RUTUBE
0 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 11 | 29 | pop-music.ru · 3 194 | 47/67 |
| Rutube videos | 3 | 134 | pop-music.ru · 2 048 | 67/68 |