touchmehome.ru — comparison by category
Benchmark scope: Товары для дома. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 65 | 36% |
| Telegram | Yes | 41 | 23% |
| Odnoklassniki | Yes | 5 | 3% |
| YouTube | No | 4 | 2% |
| Dzen | No | 14 | 8% |
| RUTUBE | No | 5 | 3% |
| Threads | No | 1 | 1% |
| Google Play | No | 1 | 1% |
| AppGallery | No | 1 | 1% |
Common gaps: YouTube , Dzen , RUTUBE , Threads , Google Play , AppGallery
Metric comparison by platform
VK
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 253 | 1 464 | ormatek.com · 117 937 | 29/64 |
| Publication rate | 0.04 posts/day | 0.55 / day | senseville.ru · 1.21 / day | 34/34 |
| IR (by views) | 1.45% | 2.19% | энвио.рф · 22.44% | 24/31 |
| LR (by views) | 1.45% | 2.06% | amelistudio.com · 17.82% | 20/31 |
Telegram
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 524 | 524 | verinson.ru · 11 300 | 21/41 |
Odnoklassniki
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 1 | 10 | perina-peroni.ru · 18 | 6/6 |