vkusvill.ru — comparison by category
Benchmark scope: Готовая еда и рационы. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 106 | 47% |
| Telegram | Yes | 49 | 22% |
| Odnoklassniki | Yes | 1 | 0% |
| YouTube | No | 2 | 1% |
| Dzen | Yes | 5 | 2% |
| RUTUBE | Yes | 1 | 0% |
| Google Play | Yes | 54 | 24% |
| App Store | Yes | 55 | 25% |
| RuStore | Yes | 52 | 23% |
| AppGallery | No | 12 | 5% |
Common gaps: YouTube , AppGallery
Metric comparison by platform
Dzen
3 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 22 518 | 769 | vkusvill.ru · 22 518 | 1/6 |
| Publication rate | 1.04 posts/day | 0.56 / day | vkusvill.ru · 1.04 / day | 1/2 |
| Dzen VR (median) | 1.89% | 1.14% | vkusvill.ru · 1.89% | 1/2 |
RUTUBE
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 346 | 529 | loveday.show · 712 | 2/2 |
| Rutube videos | 416 | 314 | vkusvill.ru · 416 | 1/2 |
Google Play
1 of 1 above median
Platform page
play.google.com/store/apps/details?id=com.vkusvill.vkusmil
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Android installs | 10 000 | 10 000 | farfor.ru · 1 000 000 | 35/55 |
App Store
1 of 2 above median
Platform page
apps.apple.com/ru/app/id1660267654
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rating | 4.2 | 4.4 | arigatosurgut.com · 5 | 35/56 |
| Ratings | 295 | 48 | papajohns.ru · 73 971 | 20/56 |
RuStore
2 metrics are leading
Platform page
rustore.ru/catalog/app/ru.vkusvill
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Installs | 2 000 000 | 200 000 | vkusvill.ru · 2 000 000 | 1/53 |
| Rating | 4.59 | 4.68 | fox-pizza.ru · 4.92 | 42/50 |
| Ratings | 4 768 | 1 256 | vkusvill.ru · 4 768 | 1/50 |