m2.ru — brand overview
m2.ru. Comparable platforms: 1 of 6.
Position on platform
There is not enough category data for comparison yet, so the block below shows the brand position among brands with the Dzen platform.
Strongest signals
| Platform | Metric | Value | Rank |
|---|---|---|---|
| Dzen | IR (by views) | 1.20% | — |
| Dzen | LR (by views) | 1.06% | — |
| Dzen | Publication rate | 0.36 posts/day | — |
Needs attention
| Platform | Metric | Value | Status |
|---|---|---|---|
| Dzen | Dzen subs | 3 114 | Below median |
| Dzen | Publication rate | 0.36 posts/day | Above median |
| Dzen | IR (by views) | 1.20% | Leader |
Platforms and metrics
VK
Metrics available
- VK subscribers
- 21 700
- Publication rate
- 0.68 posts/day
- IR (by views)
- 0.20%
- LR (by views)
- 0.18%
Dzen
2 metrics are leading
Metrics available
- Dzen subs
- 3 114
- Publication rate
- 0.36 posts/day
- Dzen VR (median)
- 0.19%
- IR (by views)
- 1.20%
- Dzen ER (median)
- 0.03%
- LR (by views)
- 1.06%
Telegram
Metrics available
- TG subs
- 17 100
- Publication rate
- 1.62 posts/day
- TG VR (median)
- 9.88%
- IR (by views)
- 0.58%
- TG median views
- 1 690
- Telegram positive reactions share
- 76.16%
VK
Metrics available
- VK subscribers
- 17 650
- Publication rate
- 1.25 posts/day
- IR (by views)
- 0.24%
- LR (by views)
- 0.22%
Telegram
Metrics available
- TG subs
- 5 350
- Publication rate
- 0.83 posts/day
- TG VR (median)
- 14.62%
- IR (by views)
- 0.58%
- TG median views
- 782
- Telegram positive reactions share
- 94.63%
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