светмаяка.рф — comparison by category
Benchmark scope: Психология. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 44 | 40% |
| Telegram | Yes | 29 | 26% |
| Odnoklassniki | No | 3 | 3% |
| Dzen | No | 14 | 13% |
| RUTUBE | No | 4 | 4% |
Common gaps: Odnoklassniki , Dzen , RUTUBE
Metric comparison by platform
VK
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 395 | 2 430 | uspokoin.ru · 125 846 | 22/42 |
Telegram
5 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 140 | 422 | ecopsy.ru · 14 300 | 9/30 |
| Publication rate | 1.12 posts/day | 0.81 / day | romazova-maria.ru · 9.61 / day | 9/28 |
| TG VR (median) | 11.05% | 29.10% | evsharunova.ru · 80.00% | 24/28 |
| IR (by views) | 5.96% | 4.67% | dontworrybe.ru · 27.91% | 10/28 |
| TG median views | 126 | 112 | rescueremedy.ru · 1 110 | 14/28 |
| Telegram positive reactions share | 100.00% | 99.69% | altera-vita.ru · 100.00% | 14/28 |