1c.ru — comparison by category
Benchmark scope: Школьное образование. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 157 | 55% |
| VK Video | No | 5 | 2% |
| Telegram | Yes | 94 | 33% |
| Odnoklassniki | No | 3 | 1% |
| YouTube | No | 18 | 6% |
| Dzen | Yes | 24 | 8% |
| RUTUBE | Yes | 17 | 6% |
| Threads | No | 1 | 0% |
| Google Play | No | 11 | 4% |
| App Store | No | 9 | 3% |
| RuStore | No | 7 | 2% |
| AppGallery | No | 3 | 1% |
Common gaps: VK Video , Odnoklassniki , YouTube , Threads , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 787 | 794 | neofamily.ru · 93 100 | 46/90 |
| Publication rate | 0.54 posts/day | 0.90 / day | classic-school.ru · 6.00 / day | 53/75 |
| TG VR (median) | 24.78% | 23.37% | rexgolg.ru · 300.00% | 36/73 |
| TG median views | 195 | 359 | neofamily.ru · 11 700 | 46/73 |
| Telegram positive reactions share | 100.00% | 94.58% | 1c.ru · 100.00% | 1/69 |