3data.ru — comparison by category

Brand Overview

Benchmark scope: ИТ-инфраструктура и интеграция. This page shows not only raw metrics, but also the brand position inside the selected category.

Brands in category 368
Metrics ready for comparison 13
Platforms with data 4
Rank by platform count 8/369

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 119 32%
VK Video No 2 1%
Telegram Yes 77 21%
Odnoklassniki No 9 2%
YouTube Yes 12 3%
Dzen Yes 36 10%
RUTUBE No 15 4%
Google Play No 9 2%
App Store No 7 2%
RuStore No 1 0%
AppGallery No 1 0%

Common gaps: VK Video , Odnoklassniki , RUTUBE , Google Play , App Store , RuStore , AppGallery

Metric comparison by platform

VK

2 of 5 above median Platform page

vk.com/dc3data

Metric Current Median Leader Rank
VK subscribers 700 1 780 re-store.ru · 381 940 76/111
Publication rate 0.14 posts/day 0.50 / day svoefermerstvo.ru · 7.36 / day 65/73
IR (by views) 4.21% 1.50% unibeauty.ru · 18.79% 12/68
LR (by views) 3.79% 1.30% unibeauty.ru · 18.79% 13/68
Total VK video views 422 3 581 spb.istudio-shop.ru · 87 689 32/44

Telegram

4 of 6 above median Platform page

t.me/dc3data

Metric Current Median Leader Rank
TG subs 1 625 1 140 spb.istudio-shop.ru · 249 000 33/75
Publication rate 0.36 posts/day 0.85 / day europegym.ru · 8.05 / day 52/61
TG VR (median) 28.31% 28.62% wit.ru · 385.71% 32/61
IR (by views) 6.91% 1.82% coinkyt.com · 20.91% 2/15
TG median views 460 420 1galaxy.ru · 18 725 30/61
Telegram positive reactions share 95.83% 95.83% 1kitenok.ru · 100.00% 30/59

Dzen

0 of 1 above median Platform page

dzen.ru/dc3data

Metric Current Median Leader Rank
Dzen subs 625 668 svoefermerstvo.ru · 26 163 19/36