arkhyz.spb.ru — comparison by category
Benchmark scope: Продуктовый ритейл и доставка. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 96 | 57% |
| Telegram | Yes | 57 | 34% |
| Odnoklassniki | No | 5 | 3% |
| YouTube | No | 6 | 4% |
| Dzen | Yes | 15 | 9% |
| RUTUBE | No | 8 | 5% |
| Google Play | Yes | 7 | 4% |
| App Store | Yes | 5 | 3% |
| AppGallery | No | 2 | 1% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , AppGallery
Metric comparison by platform
VK
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 583 | 1 628 | promo.loreal-paris.ru · 307 188 | 49/91 |
Telegram
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 314 | 744 | finuslugi.ru · 59 900 | 39/58 |
| Publication rate | 1 post/day | 0.85 / day | goodork.ru · 3.90 / day | 17/46 |
| TG VR (median) | 19.43% | 29.23% | miratorg.ru · 110.49% | 31/46 |
| TG median views | 61 | 277 | miratorg.ru · 11 608 | 40/46 |
Dzen
0 of 1 above median
Platform page
zen.yandex.ru/id/5fc0cfd69d44ee5efbe05a69
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 416 | 745 | esh-derevenskoe.ru · 29 861 | 11/16 |
Google Play
0 of 1 above median
Platform page
play.google.com/store/apps/details?id=ru.spb.arkhyz
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Android installs | 1 000 | 30 000 | around.organic · 10 000 000 | 7/8 |
App Store
0 of 2 above median
Platform page
apps.apple.com/ru/app/id1576487319
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rating | 2.8 | 4 | ecopishka.ru · 5 | 5/6 |
| Ratings | 26 | 117 | around.organic · 10 968 | 6/6 |