avtomatika.kz — comparison by category
Benchmark scope: Корпоративный софт и автоматизация. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 79 | 55% |
| VK Video | No | 1 | 1% |
| Telegram | Yes | 62 | 43% |
| Odnoklassniki | No | 4 | 3% |
| YouTube | No | 3 | 2% |
| Dzen | Yes | 18 | 13% |
| RUTUBE | No | 22 | 15% |
| Google Play | No | 12 | 8% |
| App Store | No | 9 | 6% |
| RuStore | No | 7 | 5% |
| AppGallery | No | 5 | 3% |
Common gaps: VK Video , Odnoklassniki , YouTube , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
2 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 425 | 1 008 | okko.sport · 610 404 | 52/74 |
| Publication rate | 0.11 posts/day | 0.39 / day | okko.sport · 19.93 / day | 43/52 |
| IR (by views) | 3.64% | 1.63% | tweld.ru · 10.84% | 9/45 |
| LR (by views) | 3.64% | 1.38% | tweld.ru · 10.24% | 7/45 |
| Total VK video views | 1 | 841 | systeme.ru · 80 147 | 27/27 |
Telegram
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 62 | 1 065 | okko.sport · 153 000 | 56/62 |
| Publication rate | 0.17 posts/day | 0.67 / day | okko.sport · 18.00 / day | 48/51 |
| TG VR (median) | 53.23% | 26.74% | giden.ru · 150.00% | 7/51 |
| TG median views | 33 | 266 | okko.sport · 12 550 | 48/51 |
Dzen
0 of 1 above median
Platform page
zen.yandex.ru/id/61851330b2126b795c361668
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 13 | 105 | olimpoks.ru · 5 884 | 15/19 |