bask.ru — comparison by category
Benchmark scope: Аксессуары. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 82 | 44% |
| Telegram | Yes | 45 | 24% |
| Odnoklassniki | Yes | 3 | 2% |
| YouTube | No | 2 | 1% |
| Dzen | Yes | 7 | 4% |
| RUTUBE | Yes | 7 | 4% |
| Google Play | No | 3 | 2% |
| App Store | No | 3 | 2% |
| RuStore | No | 1 | 1% |
Common gaps: YouTube , Google Play , App Store , RuStore
Metric comparison by platform
Odnoklassniki
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 12 | 12 | bask.ru · 12 | 1/3 |
| OK likes (period) | 2 | 2 | koval-knife.shop · 87 | 2/3 |
Dzen
3 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 605 | 437 | michael-kors.com.ru · 3 397 | 4/8 |
| Publication rate | 0.25 posts/day | 0.32 / day | kessak.ru · 0.43 / day | 3/4 |
| Dzen VR (median) | 1.82% | 1.28% | bask.ru · 1.82% | 1/2 |
| IR (by views) | 7.72% | 4.43% | bask.ru · 7.72% | 1/2 |
| LR (by views) | 7.72% | 4.43% | bask.ru · 7.72% | 1/2 |
RUTUBE
3 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 125 | 9 | bask.ru · 125 | 1/5 |
| Rutube videos | 427 | 88 | bask.ru · 427 | 1/8 |
| Total views | 28 | 17 | bask.ru · 28 | 1/2 |
| Publication rate | 1 video/day | 1.00 / day | bagerstat.com · 1.00 / day | 2/2 |
| VR (median) | 22.40% | 24.24% | bagerstat.com · 26.09% | 2/2 |
| Like rate (median) | 10.71% | 13.69% | bagerstat.com · 16.67% | 2/2 |