bluenative.ru — comparison by category
Benchmark scope: Товары для животных. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 65 | 48% |
| Telegram | No | 44 | 32% |
| Odnoklassniki | No | 3 | 2% |
| YouTube | No | 3 | 2% |
| Dzen | No | 16 | 12% |
| RUTUBE | No | 4 | 3% |
| Google Play | No | 4 | 3% |
| App Store | No | 4 | 3% |
| RuStore | No | 1 | 1% |
| AppGallery | No | 2 | 1% |
Common gaps: Telegram , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
2 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 4 765 | 3 176 | buddydinner.ru · 45 019 | 26/64 |
| Publication rate | 0.36 posts/day | 0.34 / day | buddydinner.ru · 2.25 / day | 23/46 |
| IR (by views) | 84.51% | 2.68% | bluenative.ru · 84.51% | 1/46 |
| LR (by views) | 59.11% | 2.50% | bluenative.ru · 59.11% | 1/42 |
| Total VK video views | 778 907 | 2 801 | multipomlife.ru · 1 330 047 | 3/36 |
| Total VK video comments | 285 | 8 | pomspitzspb.ru · 314 | 2/21 |