bytplast.ru — comparison by category

Brand Overview

Benchmark scope: Кухни. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog

Brands in category 240

Metrics ready for comparison 15

Platforms with data 3

Rank by platform count 6/241

Platforms present in category

Platform	Present	Brands in category	Share in category
VK	Yes	125	52%
VK Video	No	1	0%
Telegram	Yes	58	24%
Odnoklassniki	Yes	4	2%
YouTube	No	2	1%
Dzen	No	15	6%
RUTUBE	No	14	6%
Google Play	No	7	3%
App Store	No	6	2%
RuStore	No	1	0%

Common gaps: VK Video , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore

6 of 6 above median Platform page

Metric	Current	Median	Leader	Rank
VK subscribers	24 609	1 097	polaris.ru · 223 923	10/119
Publication rate	0.79 posts/day	0.29 / day	higasi.ru · 2.71 / day	8/75
IR (by views)	3.32%	1.81%	kuhnipark.ru · 33.91%	20/66
LR (by views)	2.72%	1.70%	kuhnipark.ru · 17.53%	22/66
Total VK video views	6 965	824	polaris.ru · 412 841	9/54
Total VK video comments	6	2	higasi.ru · 77	3/18

3 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
TG subs	815	299	polaris.ru · 19 700	18/57
Publication rate	0.93 posts/day	0.50 / day	orientalbar.ru · 2.00 / day	9/46
TG VR (median)	24.29%	36.72%	avnvent.ru · 300.00%	34/44
TG median views	198	188	fkm-anons.ru · 2 085	22/44
Telegram positive reactions share	99.24%	100.00%	bbulvar.ru · 100.00%	26/42

4 metrics are leading Platform page

Metric	Current	Median	Leader	Rank
OK posts (period)	18	9	bytplast.ru · 18	1/5
OK likes (period)	659	18	bytplast.ru · 659	1/5
OK comments (period)	548	277	bytplast.ru · 548	1/2
OK reposts (period)	37	3	bytplast.ru · 37	1/3