com23.ru — comparison by category
Benchmark scope: Маркетплейсы. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 438 | 46% |
| VK Video | No | 5 | 1% |
| Telegram | No | 239 | 25% |
| Odnoklassniki | No | 28 | 3% |
| YouTube | No | 28 | 3% |
| Dzen | No | 84 | 9% |
| RUTUBE | No | 69 | 7% |
| Google Play | Yes | 32 | 3% |
| App Store | No | 30 | 3% |
| RuStore | Yes | 5 | 1% |
| AppGallery | No | 5 | 1% |
Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , Dzen , RUTUBE , App Store , AppGallery
Metric comparison by platform
VK
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 343 | 2 250 | khl.ru · 2 026 592 | 325/423 |
| Publication rate | 0.29 posts/day | 0.43 / day | razborkin.ru · 71.43 / day | 151/239 |
| IR (by views) | 2.51% | 1.91% | naimix.ru · 161.67% | 96/224 |
| LR (by views) | 0.50% | 1.50% | biliard-expert.ru · 50.31% | 187/222 |
Google Play
0 of 1 above median
Platform page
play.google.com/store/apps/details?id=com.rsm.rus.aqua
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Android installs | 1 000 | 100 000 | store.khl.ru · 50 000 000 | 29/33 |
RuStore
1 metrics are leading
Platform page
rustore.ru/catalog/app/com.rsm.rus.aqua
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Installs | 1 000 | 50 500 | store.khl.ru · 16 000 000 | 4/6 |
| Rating | 5 | 4.58 | com23.ru · 5 | 1/6 |
| Ratings | 1 | 2 446 | store.khl.ru · 32 672 | 6/6 |