dg-home.ru — comparison by category
Benchmark scope: Мебель. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 239 | 41% |
| VK Video | No | 2 | 0% |
| Telegram | Yes | 105 | 18% |
| Odnoklassniki | No | 18 | 3% |
| YouTube | No | 13 | 2% |
| Dzen | Yes | 36 | 6% |
| RUTUBE | No | 34 | 6% |
| Google Play | No | 2 | 0% |
| App Store | No | 2 | 0% |
Common gaps: VK Video , Odnoklassniki , YouTube , RUTUBE , Google Play , App Store
Metric comparison by platform
VK
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 12 570 | 1 115 | mnogomebeli.com · 362 425 | 29/231 |
Telegram
4 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 5 280 | 311 | z51.ru · 64 800 | 6/104 |
| Publication rate | 1 post/day | 0.55 / day | hbada.ru · 4.00 / day | 23/78 |
| TG VR (median) | 9.87% | 36.12% | hbada.ru · 433.33% | 72/78 |
| TG median views | 521 | 154 | mrdoors.ru · 3 390 | 17/78 |
| Telegram positive reactions share | 100.00% | 100.00% | 21vekst.ru · 100.00% | 15/70 |
Dzen
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 8 022 | 385 | pushe.ru · 11 738 | 3/37 |