doctorsmile.ru — comparison by category
Benchmark scope: Стоматологии. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 51 | 37% |
| VK Video | No | 2 | 1% |
| Telegram | No | 23 | 17% |
| Odnoklassniki | No | 3 | 2% |
| YouTube | No | 4 | 3% |
| Dzen | Yes | 6 | 4% |
| RUTUBE | Yes | 6 | 4% |
| Google Play | No | 1 | 1% |
| RuStore | No | 1 | 1% |
Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , Google Play , RuStore
Metric comparison by platform
VK
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 637 | 564 | motorica.org · 25 543 | 11/51 |
| Publication rate | 0.14 posts/day | 0.36 / day | dentalinfo.ru · 0.71 / day | 20/24 |
| IR (by views) | 1.20% | 1.51% | crocodent.ru · 25.00% | 14/23 |
| LR (by views) | 1.20% | 1.44% | crocodent.ru · 25.00% | 14/22 |
Dzen
1 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 516 | 457 | implantcity.ru · 868 | 3/7 |
| Publication rate | 0.11 posts/day | 0.20 / day | studia-ulybki.ru · 0.50 / day | 3/4 |
RUTUBE
1 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 3 | 4 | implantcity.ru · 24 | 5/7 |
| Rutube videos | 222 | 118 | esteticadental.ru · 318 | 2/7 |