ekapusta.com — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 14 | 93% |
| Telegram | Yes | 15 | 100% |
| Odnoklassniki | No | 2 | 13% |
| YouTube | No | 2 | 13% |
| Dzen | No | 5 | 33% |
| RUTUBE | No | 1 | 7% |
| Google Play | No | 9 | 60% |
| App Store | Yes | 5 | 33% |
| RuStore | No | 12 | 80% |
| AppGallery | No | 10 | 67% |
Common gaps: Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , RuStore , AppGallery
Metric comparison by platform
VK
3 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 38 770 | 38 770 | tbank.ru · 1 362 274 | 8/15 |
| Publication rate | 0.36 posts/day | 0.62 / day | tbank.ru · 1.39 / day | 9/12 |
| IR (by views) | 0.80% | 0.24% | dolyame.ru · 1.28% | 5/12 |
| LR (by views) | 0.42% | 0.12% | dolyame.ru · 1.04% | 5/12 |
Telegram
2 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 927 | 35 800 | vtb.ru · 458 000 | 14/15 |
| Publication rate | 0.26 posts/day | 1.19 / day | dolyame.ru · 4.53 / day | 13/14 |
| TG VR (median) | 80.90% | 21.56% | ekapusta.com · 80.90% | 1/14 |
| IR (by views) | 1.18% | 1.04% | podolsk.pizzasushiwok.ru · 7.59% | 6/14 |
| TG median views | 1 559 | 9 292 | vtb.ru · 163 000 | 12/14 |
| Telegram positive reactions share | 100.00% | 88.21% | ekapusta.com · 100.00% | 1/14 |
App Store
2 of 2 above median
Platform page
apps.apple.com/ru/app/id1607841300
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rating | 4.9 | 4.8 | myqrcards.com · 5 | 2/6 |
| Ratings | 8 153 | 4 962 | 2gis.ru · 694 877 | 3/6 |