ermolova.ru — comparison by category
Benchmark scope: Кино и стриминг. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 39 | 33% |
| Telegram | Yes | 35 | 29% |
| Odnoklassniki | No | 7 | 6% |
| YouTube | No | 5 | 4% |
| Dzen | Yes | 8 | 7% |
| RUTUBE | No | 7 | 6% |
| Google Play | No | 5 | 4% |
| App Store | No | 4 | 3% |
| RuStore | No | 3 | 3% |
| AppGallery | No | 2 | 2% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
6 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 25 126 | 4 824 | wink.ru · 386 305 | 4/33 |
| Publication rate | 1.68 posts/day | 0.61 / day | wink.ru · 3.36 / day | 4/26 |
| IR (by views) | 2.22% | 2.03% | promo.viju.ru · 48.27% | 11/25 |
| LR (by views) | 2.08% | 1.85% | promo.viju.ru · 30.93% | 10/25 |
| Total VK video views | 36 579 | 3 418 | wink.ru · 6 256 865 | 3/17 |
| Total VK video comments | 29 | 10 | park-riviera.ru · 344 | 4/11 |
Dzen
0 of 1 above median
Platform page
zen.yandex.ru/id/623af431a5e0651c73859569
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 648 | 12 811 | kinopoisk.ru · 375 836 | 8/9 |