faberjar.ru — comparison by category
Benchmark scope: Дизайн интерьеров и архитектура. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 179 | 49% |
| VK Video | No | 4 | 1% |
| Telegram | No | 109 | 30% |
| Odnoklassniki | No | 10 | 3% |
| YouTube | No | 6 | 2% |
| Dzen | Yes | 42 | 12% |
| RUTUBE | Yes | 35 | 10% |
| Google Play | No | 3 | 1% |
| App Store | No | 1 | 0% |
Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , Google Play , App Store
Metric comparison by platform
VK
1 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 825 | 683 | dp-m.ru · 106 270 | 43/177 |
| Publication rate | 0.18 posts/day | 0.21 / day | pgsale.ru · 3.96 / day | 55/103 |
| IR (by views) | 1.69% | 2.17% | listivetka.ru · 16.67% | 59/99 |
| LR (by views) | 1.05% | 2.06% | listivetka.ru · 16.67% | 69/98 |
| Total VK video views | 7 | 829 | dp-m.ru · 269 531 | 56/59 |
Dzen
1 of 1 above median
Platform page
zen.yandex.ru/id/623d7e670df4c02042c9db5e
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 255 | 107 | atlant93.ru · 5 562 | 17/43 |
RUTUBE
0 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 2 | 8 | fl-haus.ru · 4 039 | 25/31 |
| Rutube videos | 16 | 47 | mscad.ru · 474 | 26/36 |