fitnessavenue.ru — comparison by category
Benchmark scope: Массаж и спа. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 32 | 43% |
| Telegram | Yes | 16 | 22% |
| Odnoklassniki | No | 1 | 1% |
| YouTube | No | 1 | 1% |
| Dzen | No | 5 | 7% |
| Google Play | No | 2 | 3% |
| App Store | No | 3 | 4% |
| RuStore | No | 2 | 3% |
Common gaps: Odnoklassniki , YouTube , Dzen , Google Play , App Store , RuStore
Metric comparison by platform
VK
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 106 | 759 | mystretchfit.ru · 29 897 | 15/32 |
| Publication rate | 0.21 posts/day | 0.25 / day | mystretchfit.ru · 1.43 / day | 12/19 |
| IR (by views) | 3.99% | 2.04% | exomassage.ru · 13.59% | 6/14 |
| LR (by views) | 3.99% | 1.90% | exomassage.ru · 11.85% | 6/14 |
| Total VK video views | 39 | 92 | mirasport.ru · 1 993 | 9/11 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 070 | 423 | medstandart.expert · 15 400 | 6/17 |
| Publication rate | 0.54 posts/day | 0.74 / day | oasis-spa.ru · 2.42 / day | 10/14 |
| TG VR (median) | 64.77% | 39.95% | tochki-tela.ru · 81.67% | 2/14 |
| TG median views | 693 | 202 | medstandart.expert · 7 175 | 3/14 |
| Telegram positive reactions share | 99.06% | 100.00% | babymassage.ru · 100.00% | 9/14 |