gidrolock.ru — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 14 | 93% |
| Telegram | Yes | 10 | 67% |
| Odnoklassniki | No | 1 | 7% |
| YouTube | No | 4 | 27% |
| Dzen | Yes | 11 | 73% |
| RUTUBE | No | 9 | 60% |
| Google Play | No | 1 | 7% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , Google Play
Metric comparison by platform
VK
4 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 020 | 465 | kaoristore.ru · 327 227 | 5/13 |
| Publication rate | 0.43 posts/day | 0.36 / day | mostransneft.ru · 2.64 / day | 3/9 |
| IR (by views) | 2.58% | 2.17% | kaoristore.ru · 26.86% | 3/9 |
| LR (by views) | 2.19% | 2.08% | kaoristore.ru · 24.03% | 4/8 |
Telegram
4 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 210 | 254 | kaoristore.ru · 32 200 | 3/11 |
| Publication rate | 0.65 posts/day | 0.65 / day | gubkin.ru · 13.23 / day | 5/9 |
| TG VR (median) | 44.46% | 58.68% | shm.su · 106.12% | 6/9 |
| IR (by views) | 1.96% | 3.12% | chmz.org · 6.14% | 7/9 |
| TG median views | 538 | 210 | gubkin.ru · 3 304 | 3/9 |
| Telegram positive reactions share | 99.37% | 99.37% | benza.ru · 100.00% | 5/9 |
Dzen
2 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 99 | 521 | kaoristore.ru · 43 273 | 9/12 |
| Publication rate | 0.07 posts/day | 0.20 / day | gubkin.ru · 1.36 / day | 10/10 |
| Dzen VR (median) | 633.84% | 40.20% | gidrolock.ru · 633.84% | 1/8 |
| Dzen ER (median) | 8.08% | 3.68% | gidrolock.ru · 8.08% | 1/3 |
| IR (by views) | 1.27% | 1.14% | dioksid-gas.ru · 3.23% | 3/6 |
| LR (by views) | 1.27% | 1.14% | dioksid-gas.ru · 3.23% | 3/6 |