grandmed.ru — comparison by category
Benchmark scope: Клиники. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 202 | 54% |
| VK Video | No | 3 | 1% |
| Telegram | Yes | 120 | 32% |
| Odnoklassniki | No | 19 | 5% |
| YouTube | No | 13 | 3% |
| Dzen | Yes | 48 | 13% |
| RUTUBE | Yes | 31 | 8% |
| Google Play | No | 22 | 6% |
| App Store | No | 20 | 5% |
| RuStore | No | 8 | 2% |
| AppGallery | No | 6 | 2% |
Common gaps: VK Video , Odnoklassniki , YouTube , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
6 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 7 622 | 1 272 | amediateka.ru · 326 650 | 28/192 |
| Publication rate | 0.71 posts/day | 0.36 / day | amediateka.ru · 2.64 / day | 25/131 |
| IR (by views) | 3.25% | 2.00% | megamedic.ru · 95.01% | 39/124 |
| LR (by views) | 2.50% | 1.69% | megamedic.ru · 29.71% | 47/122 |
| Total VK video views | 10 004 | 766 | smclinic.ru · 232 684 | 13/82 |
| Total VK video comments | 18 | 6 | pmed.ru · 132 | 5/22 |
Telegram
0 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 806 | 890 | medicinadent.ru · 131 000 | 63/117 |
| Publication rate | 0.8 posts/day | 0.83 / day | health-code.ru · 8.00 / day | 56/105 |
| TG VR (median) | 24.57% | 28.04% | arbatclinic.ru · 242.37% | 58/104 |
| TG median views | 198 | 270 | dr-ivashkov.com · 13 350 | 61/104 |
| Telegram positive reactions share | 94.59% | 97.17% | abc-medicina.com · 100.00% | 62/101 |
Dzen
3 of 5 above median
Platform page
zen.yandex.ru/id/5f7c3ba7d687c746eedb931f
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 1 597 | 410 | nazimova.com · 43 540 | 11/47 |
| Publication rate | 0.61 posts/day | 0.39 / day | onclinic.ru · 1.89 / day | 9/26 |
| Dzen VR (median) | 3.07% | 0.52% | g-mc.ru · 25.47% | 7/24 |
| IR (by views) | 0.23% | 1.72% | kdc.clinic · 200.00% | 14/14 |
| LR (by views) | 0.21% | 1.41% | kdc.clinic · 200.00% | 14/14 |
RUTUBE
0 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 8 | 17 | rakhimkulova.com · 4 998 | 20/31 |
| Rutube videos | 73 | 116 | welding-zone.ru · 775 | 22/32 |